Exercises Infographics Interviews Pitching 
5W PR
JULY 15, 2020
Media kits used to be presented following a pitch at a press conference or other large event, but starting in the early 2000s, the best practice shifted to individualized pitches via email. How to get in contact, links to social channels, and the availability for interviews or consultations (if applicable).
Sword and the Script
JANUARY 14, 2017
Messaging ought to be an exhausting mental exercise – and one that needs refreshing from time-to-time. 2) Best to Pitch in the Morning says Reporter Survey. The best time of day to pitch reporters is in the morning, according to a Business Wire survey covered by the MediaPost. > The word photo offers a big boost. >
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Sword and the Script
DECEMBER 13, 2016
2) Interview your speaker before the webinar. Whether your primary speaker is internal or external, carve out time for a 30-minute interview. For example, you can interview them on topics adjacent to the focus of the webinar, or cover in-depth an aspect the speaker will only touch on during the webinar.
Journalistics
APRIL 5, 2016
Do you have attractive, generic infographics to accompany your story that would work for the publishing environments the journalist is producing content for? Is your spokesperson experienced in doing interviews for podcasts or via Periscope? These are now factors you should consider before pitching a journalist.
Journalistics
APRIL 5, 2016
Do you have attractive, generic infographics to accompany your story that would work for the publishing environments the journalist is producing content for? Is your spokesperson experienced in doing interviews for podcasts or via Periscope? These are now factors you should consider before pitching a journalist.
Buzzstream
APRIL 10, 2019
If you are gathering data first-hand through surveys, interviews or proprietary data analysis you’ll want to alot at least a few weeks to get everything ironed out. There are potentially limitless outreach prospects in the world with the right pitch and angle, so how do you know when you’ve got enough in your list? Reply and Moderate.
Frederik Vincx
DECEMBER 11, 2015
Raf recently also got interviewed about this in the Wag The Dog Podcast. This exercise will give you a good understanding of where you’re investing time that you shouldn’t. Reasons: Team has no overview of who is getting pitched. Coverage isn’t secured as initial pitches aren’t being followed up.
Expert insights. Personalized for you.
176 
Let's personalize your content