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10 B2B Companies Who Don’t Waste the Precious Online Real Estate, “About Us.”

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. The post 10 B2B Companies Who Don’t Waste the Precious Online Real Estate, “About Us.” appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. Company Info.

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DEI Language, Please: A New Step in Corporate and Marketing Communications

Shift Communications

For example, years ago, my children’s elementary school held a “cakewalk” fundraiser during its annual fall festival — until someone pointed out its racist origin to the organizers. The wrong phrasing can have direct consequences on a business, from consumer boycotts to undermining DEI initiatives to attracting quality talent.

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PR Poised to Become the Digital Leader

The Proactive Report

It seems that instead of being bombarded with ads, the public prefers good storytelling accompanied y great visuals – and most PR teams are very skilled at providing this kind of content. This article cites the example of Coldwell Banker’s campaign about how smart-home technology is influencing residential real estate sales.

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PR Poised to Become the Digital Leader

The Proactive Report

It seems that instead of being bombarded with ads, the public prefers good storytelling accompanied y great visuals – and most PR teams are very skilled at providing this kind of content. This article cites the example of Coldwell Banker’s campaign about how smart-home technology is influencing residential real estate sales.

article thumbnail

PR Poised to Become the Digital Leader

The Proactive Report

It seems that instead of being bombarded with ads, the public prefers good storytelling accompanied y great visuals – and most PR teams are very skilled at providing this kind of content. This article cites the example of Coldwell Banker’s campaign about how smart-home technology is influencing residential real estate sales.

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How to Fill Your Slow-Moving PR Pipeline Pitching Vertical Markets

Rock the Status Quo

Put on Your Storyteller Hat. Let me give you an example. Physicians, dentists and attorneys make up a significant portion of their commercial real estate loan business, through funding the purchase of office condo space. Put on that creative storyteller hat and let ‘er rip. GET INSPIRED!

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What Goes in a Great Media Kit

ReimaginePR

Any additional art, for example, high-res logos etc. Also, you have such a short moment to grab their interest, that top real estate is best used by some compelling copy. At the end of a tradeshow, for example, they’ll throw everything down onto the bed. What needs to be in your media kit: 1. Lead media release.

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