HMA Public Relations

NOVEMBER 22, 2023

Following a survey within the Public Relations Global Network to break down perceptions and trends on earned media, Justin Liggin is covering the key findings from the report and the impact of earned media transformation in this post. Read more!

Media 98

Media Survey Report Trends 98

Medianet Australia

NOVEMBER 22, 2023

Join Alice Collins, Director of Insight Communications, as she reflects on impactful projects, making a difference in health awareness, community, and human rights.

Communications 98

Communications Community 98

Culpwrit

NOVEMBER 22, 2023

I was both amused and confused this morning when a TV anchor wished everyone a “Merry Thanksgiving.” The unfamiliar holiday word choice reminded me it was time to write an annual Thanksgiving week blog post, beginning with the importance of thank-you notes — a lost art. Earlier this month, there was a large PR… Continue reading 10 Tips to Make Yourself a Memorable Guest The post 10 Tips to Make Yourself a Memorable Guest appeared first on Culpwrit.

Writing 91

Writing Blogging 91

5W PR

NOVEMBER 22, 2023

In the world of marketing, staying competitive and effective requires data-driven decision-making. Marketers continuously seek methods to optimize their campaigns and strategies to boost performance and deliver better results. One such method is A/B testing. A/B testing , often referred to as split testing, is a powerful technique that enables marketers to experiment with variations in their marketing materials and campaigns to determine what works best.

Marketing 78

Marketing Comparison Data Groups 78

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

NewsWhip

NOVEMBER 22, 2023

We recently surveyed some of our NewsWhip Spike power users to uncover their most used and loved product features. Here’s the top 5 features they use to better understand live issues, inform whether or not to respond, and to help keep their team and stakeholders informed at all times on key topics of public interest. 1. AI Digest The latest product innovation, AI Digest helps users to stay ahead, save time, and gain a rapid grasp of evolving topics.

Viral 78

Viral Analysis Comparison Trends 78

Maxim Behar

NOVEMBER 22, 2023

Host (Flora Stratieva): There has been an increase in the usage of AI and technology among PR professionals in order to improve the work and achieve more impactful results.Precisely because artificial intelligence is becoming more widespread in the PR industry, it is important to establish rules and guidelines to ensure its ethical and responsible use.

Ethics 64

Ethics Guidelines Comparison Creativity 64

PR Conversations

NOVEMBER 22, 2023

As a passionate advocate of reflective practice and lifelong learning, it’s always useful to look back at my previous writing/thinking. Thanks go to João Duarte for providing this ‘reflexive moment’ by noting the 15-year anniversary since publication of a PRC article ‘grilling’ James Grunig. We are forever appreciative of Jim’s willingness to engage, and grateful to Toni Muzi Falconi for his facilitation.

Education 52

Education Reputation Leadership Technology 52

Doctor Spin

NOVEMBER 22, 2023

In PR, we always seek the attention of publics. But how does attention work? Are there different types of attention? What does science say about attention? Here we go: Quicklinks Different Types of Attention Attention and the Online Brain Narrowing of Collective Attention Span Multi-Tasking Is No-One’s Friend Our Attention Is Not Well-Understood PR Resource: Perception Management PR Resource: The Electronic Age PR Resource: Social Group Sizes Different Types of Attention The Anatomy of Attention

eBook 52

eBook Groups Biotechnology Resources 52

Medianet Australia

NOVEMBER 22, 2023

This week the Medianet team had the pleasure of interviewing Esther Anatolitis, Editor for Meanjin, one of Australia’s most prominent literary magazines.

Interviews 52

Interviews Media 52

Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications