Wed.Aug 09, 2023

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Not all fun & games: Sports tie-ins can cause uneasy moments for clients—agencies beware!

Agility PR Solutions

Many years ago before jumping the fence to the PR side, I was a sports reporter for several New York City newspapers and a wire service. In those days, sports news was considered unimportant, compared to business, political and world news. (It still is, in my opinion.) In fact, the sports department was called the […] The post Not all fun & games: Sports tie-ins can cause uneasy moments for clients—agencies beware!

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Reputation Accounts for More Than 63 Percent of a Company’s Market Value.

Reputation Us

Reputation has always been valued, but until recently, it was considered difficult to quantify and often overlooked as a tangible risk. Today, reputation has emerged as a critical asset for companies worldwide with insurance companies recognizing its loss as a legitimate risk. A damaged reputation can have severe and quantifiable financial consequences.

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The challenge of data management is compounded by finance’s digital skills gap

Agility PR Solutions

When business leaders come to work in the mornings, they are figuratively walking into an office that is eyeball-high in data—so much information that it’s literally impossible to comprehend even a fraction of it, much less analyze it and make good decisions from it. The irony is that somewhere within that roomful of numbers, stats […] The post The challenge of data management is compounded by finance’s digital skills gap appeared first on Agility PR Solutions.

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Why you should invest in a digital IR strategy

Presspage

There has been a visible shift in today's capital markets, which has changed the investor relations (IR) space. The industry is more complex, yet agile, than a few years ago. As companies look to streamline their value chains, all while cutting costs, more business executives are using innovative technology to redefine their relationships with investors.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Unraveling greenwashing: 3 examples of why authentic environmental commitment matters

Agility PR Solutions

In today’s world, businesses recognize the importance of sustainability, but not all genuinely prioritize environmental stewardship. Greenwashing, a deceptive practice misrepresenting environmental responsibility, is prevalent. This article explores greenwashing’s forms, tactics, and factors, highlighting key indicators and providing tools for identification.

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The escalating ESG backlash is making sustainability challenges much harder—but it presents companies with a comms opportunity

Agility PR Solutions

As if setting and achieving ESG goals isn’t already hard enough for brands and businesses in the US, they’re now having to do so in a contentious political atmosphere where one party is fighting to undercut investment managers’ ability to account for sustainability risks as a means of penalizing those that adopt ESG frameworks (at […] The post The escalating ESG backlash is making sustainability challenges much harder—but it presents companies with a comms opportunity appeared first on Agi

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How PR pros are using AI today

Axia PR

Understand seven current trends to keep in mind as your company embraces AI. Artificial intelligence in the workplace has proved itself time and time again, and continues to be a recurring topic in industry discussions. And yet, there are still many questions about the reliability, authenticity and ethics behind AI of using AI, and even how we should even consider using AI in our professional workflows.

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05 Tips to Successfully Plan and Organize a Corporate Event

Mediagraphix PR

Any company, big or small, can reap various opportunities by organizing corporate events. It is why many businesses value the importance of organizing corporate events. By organizing a corporate event, a company can build a strong connection with its stakeholders, target audience, and business partners. But, planning and organizing a successful event is not an… The post 05 Tips to Successfully Plan and Organize a Corporate Event appeared first on MediagraphixPR.