Buzzstream

NOVEMBER 28, 2023

But, we can infer a great deal from a few key documents from Google (and some good old-fashioned common sense). After analyzing a lot of the top shared content from local news sites, they saw that local news liked to brag when their city was featured on content like “X City Named Best for Y”.

How To 62

How To Google SEO Pitching 62

Stephen Waddington

DECEMBER 15, 2021

Regulators have been unable to keep up with the changes in media, not just from an anti-competitive standpoint, but also in adhering to ethical standards. Government (41%) and religious leaders (42%) are least trusted while local communities (62%), employers (63%) and scientists (73%) are the most trusted. Facebook took down 1.3

Publicity 128

Publicity Government Guidelines Facebook 128

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. The conversation around ethics will inevitably get louder in 2018. Unfortunately the same isn’t true for local media.

Publicity 164

Publicity Ethics Data Community 164

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Gender diversity in PR is an issue as old as the industry itself Gender issues in the PR industry are well documented. Each corporate PRCA member will be expected to engage with a local school each year. What we do 5.

Government 103

Government Education Print Ethics 103

Stephen Waddington

SEPTEMBER 18, 2020

They are looking to brands to be ethical, sustainable, moral; and do a lot more than sell product. Speeches, policy documents, frameworks etc are all well and good, but tend to be forgotten in the everyday or left gathering dust in the corner some months later. Social is sophisticated. It starts with action.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Communications Conversations

MARCH 14, 2017

PRSA has a code of ethics. And while I want to believe that all communicators live by ethical principles, I think documented principles that can be referenced, shared and help guide decision making today is more important now than ever. First is elevating the code and making it understood that ethics matter.

Ethics 68

Ethics Leadership Examples Fashion 68

Contently - Strategy

DECEMBER 1, 2022

What if I told you I exclusively use high-quality ingredients from local female or minority-owned farms? Or that I donate half of the money I make from each bake to the local hospice? Is ethical manufacturing a priority? You should walk away from this exercise with a document that includes all the elements listed here.

Strategy 138

Strategy Brand Branding How To 138

Buzzstream

FEBRUARY 9, 2024

White hat link building is building links ethically and adhering to Google’s Link Spam policies. These pages are typically found on library sites, educational websites, and local government websites. Link building using white hat tactics is the best way to ensure your site has a natural, quality backlink profile.

Google 71

Google Infographics Pitching Resources 71

PR Conversations

MAY 1, 2017

Again, I don’t know if research has been done, but as a profession we should be aware of, and document, incidences of PTSD that have arisen post crisis along with other aspects of individual health and well being. The addition I would make today would be resources for long term post-crisis support.

Crisis 63

Crisis Crisis Management Leadership Training 63

PR Conversations

APRIL 21, 2016

Omar politely thanks the internal communicator (recalling the person’s hiring six months ago, immediately after completing a one-year digital corporate communications certificate program at a local college). Ideas that could contribute to trust building, regarding this important stakeholder public. A contextual conclusion.

Employee 40

Employee Internal International Corporate 40