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The 22 Responsibilities of PR and What They Entail

Onclusive

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Internal Communications Internal communications are crucial in determining how things are accomplished in any organization. How do you know what’s working?

Training 195
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How Speaking Opportunities Support B2B Companies

ImPRessions - Crenshaw Communications

Customer relationship management (CRM), local search optimization, and digital product catalogues were all once new product or service categories, which are now widely known. Especially in the B2B tech space, buyers are seeking partners that also provide great service in addition to a great product.

B2B 334
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What’s the One Thing?

Cision

When employees at one of the companies went on strike over the summer, customers and vendors joined them. The employees wanted him back and weren’t going to work until he was. The story became one of helping employees and reinstating an employer known for taking care of his workers and customers. What to do.

Employee 120
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Does Your Crisis Scenario Plan Need Some Love?

Cision

Watch for issues around the globe and the impact they may have on your business, clients, customers and employees. How many international organizations were prepared for #Brexit and its impact on their business? in your local areas. Is there a materials shortage in your supply chain? Perhaps a major cross-border shakeup?

Crisis 220
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Purpose Driven Branding

5W PR

As if in reaction to earlier studies about younger generations and their interests, 95% of respondents agreed that leading with purpose will help employee recruitment and retention. 89% are more connected to peers, and 87% were more likely to extend extraordinary customer service. Is your Brand ready to be Purpose Driven?

Brand 88
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How to Prepare a PR Crisis Plan

Prohibition

Your employees and stakeholders could be made to look incompetent or immoral. Your customers could make their displeasure known on your Facebook page and Twitter feed. For example, an employee leaks damaging information about your company. ? A major crisis. Will you hold an external or internal press conference?

Crisis 62
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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Back in Minnesota, Tess served as a Digital Production Intern with On Being, then moved into her latest role as Communications & Engagement Coordinator for Appetite for Change. I thought I’d ask my network for help!