Sword and the Script

DECEMBER 3, 2019

The company is “moving away from document-based sentiment to sentence based sentiment. They do this by developing a distinct social media identity for IR, separate from their corporate profile that focuses on product and customer service.”. Detailed briefing here. Meltwater improves sentiment analysis.

Data 91

Data Enterprise Survey Instagram 91

PR 20/20

SEPTEMBER 6, 2016

Since we first presented the concept at INBOUND 2015 , we’ve helped corporations, agencies and nonprofits achieve results faster by conducting hackathons. The exercise proved educational for the account team, but the resulting 50+ page document provided little value and results to our clients in the short term. Select a SMART goal.

Strategy 40

Strategy Marketing Internal International 40

Prohibition

JANUARY 24, 2022

The negative reaction caused by unplanned events can quickly snowball into a full-fledged mess, but that’s where a PR agency comes in to provide documentation, analysis and actionable advice to help companies handle their most sensitive high stakes situations with professionalism.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Waxing UnLyrical

JANUARY 30, 2013

Just as you can share Google documents, etc., area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. So, for example, if you have a proposal due to a prospect and have an email conversation about that, you could make it a task and check it off once it’s done.

Small Business 108

Small Business System Google Examples 108

Prohibition

JANUARY 7, 2022

Without a documented plan, how would you handle a crisis? This process involves documenting all of the risks to your business, estimating their likelihood and impact, and creating a plan to mitigate them. Crisis management is something every company needs to implement as part of its business processes. How do they protect information?

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Prohibition

DECEMBER 17, 2021

But just as every corporation doesn’t need the same crisis management plan, it is also true that not all corporations need the same messaging approach to their crisis communications. A crisis communication plan is a strategic document that helps organisations prepare for and respond to risks. Crisis communication plan.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Rock the Status Quo

NOVEMBER 8, 2015

It also supports why a one-size-fits-all approach to customer service is rarely a good idea. . Customer service is a HUGE component of social media, but does it apply to public relations? There is a direct line between social media and corporate reputation. Kelly Hungerford (@KDHungerford) November 5, 2015.

Social Media 100

Social Media Media Customer Service Resources 100