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Updates to note for social media professors: Teaching resources

Karen Freberg

This actually was a topic of conversation on the Social Media Professor’s Community FB group I created, and this really struck a cord for me. Messenger is being used in a variety of different ways, like customer service. Create mock ads + content for FB (FB Creative Hub). Snaphat geofilters).

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Earned Media Rising Podcast With Cision CMO, Chris Lynch

Cision

Chris Lynch: So, number one, I think what I’ve told a lot of communicators that I talk to in the market that are thinking about how they recruit talent is to think a little bit outside of the box in terms of where they go for certain skill sets. And that’s like sort of a good clarifying exercise to start.

Media 202
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Social Metamorphosis: Five AI Trends that are reshaping Social Media

Prohibition

AI is injecting itself into the creative process, reshaping how we express ourselves online. Striking a balance is key and AI should be used as a powerful tool to amplify human creativity, not replace it. In today’s hyper digital era, tools have been designed to generate copy, social content, images and even videos too!

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Five Productivity Tools for PR Pros

Waxing UnLyrical

Creative Commons To Love Yet Not OK. Their customer service is also pretty good; when it wasn’t working for me, I emailed them and got a reply almost immediately from their CEO. Even if you don’t have to track your time, it’s still a good exercise to undertake. Image: rubyblossom. So don’t do that.

Tools 100
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10 Crisis Communication Tips Every Business Needs

Prohibition

Have good communication skills. Be flexible and creative. Crisis communication planning, or developing a crisis management plan as it is also known, is all about identifying potential crises that your organisation may face and putting plans in place to address them. Crisis communication strategies.

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Your audience with the public

Stephen Waddington

The internet is a conversation The internet provides a means for people to connect and communicate with each other, irrespective of location. These include shareholders, media, staff, suppliers, customers, and the local community. The intended outcome is to influence a far greater audience than we are able to engage alone.

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The Major Ethical Issues in Employee Communications – Ethan McCarty  

Ethical Voices

I have an undergrad in creative writing and then a master’s degree from the New School for Social Research in Liberal Studies, where I got a chance to acquaint myself with some of the ethical models that I think we may even encounter today. Think about management as coaching or as service. Employees are consumers of work.

Ethics 80