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Top 10 Influential PR Businesses to Follow in 2020

Critical Mention

From tweets to blogs, many PR organizations publish great PR content. Popular topics consist of top PR trends, product updates, company culture, as well as PR successes and blunders. The company’s News section is an excellent place to visit when seeking the latest updates in PR announcements, awards and coverage.

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Marketing as the Center of Knowledge to Help a Company Grow; Off Script No. 37: Cassandra Sherrill of Softgiving

Sword and the Script

Anyone that’s ever looked for a job at a PR firm, has run into those words. She moved to Atlanta after graduating from college year and applied to “every entry-level PR job out there” with success. She moved to Atlanta after graduating from college year and applied to “every entry-level PR job out there” with success.

Company 66
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Recap Part I: #PRStudChat Discusses PR Education & Learning

Deirdre Breakenridge

To me, the ever-changing PR landscape is like a rabbit, while we are all like turtles crawling along to catch up. As long as we don’t stop walking or learning, even turtles can win the race and be ahead of the game. As long as we don’t stop walking or learning, even turtles can win the race and be ahead of the game.

Education 150
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Homegrown: 5 Local Marketing Tactics for Small Businesses

Beyond PR

Thanks to a trifecta of trends, local marketing strategies offer today’s entrepreneur more opportunities than ever. Check out our recent blog post, SEO and Discoverability: Similar, But Not the Same for more content discoverability tips. For many small business owners, home is not just “where the heart is.” Host a contest.

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3 Ways to Reach Campus Media with Content They Care About

Beyond PR

As noted in my previous blog post, Campus Media 101 , students are still turning to campus newspapers, websites and radio stations for information because it includes one important element – it’s news for them, by them. So how does this affect your content strategy? Jobs and Workforce Trends. How’s your company’s culture and diversity?

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In Public Relations, The Customer Is Your Media

Waxing UnLyrical

I’ve written before about how good customer service is the best kind of PR. Because if we leave reaching and motivating customers directly out of our strategy, we’re going to be putting the proverbial eggs all in one basket. Which means we need to embark upon our PR strategies with the end in sight, not work up to them.

Publicity 107
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Behind-the-Scenes PR Tour of Universal Orlando Resort

Solo PR Pro

Dozens of incredibly lucky PR students got a behind-the-scenes look at both during the Florida PR Association conference. Solo PR PRO Premium member Terri Thornton accompanied her son on this tour, and gives us a sneak peek into the public relations strategies of this fast-growing resort.