Sword and the Script

JUNE 6, 2023

Summary of PR tech news from the last 30 days: PRophet offers a white-label option for PR agencies; Meltwater joins the generative AI race; mentions and new PR statistics Despite reports everyone in PR is using generative AI – it’s simply not true. Meltwater is a little slower to get into the generative AI race than its peers.

Survey 144

Survey Software B2B Pitching 144

Sword and the Script

MAY 4, 2021

Meltwater acquires Klear; Muck Rack enhances reporting; Talkwalker adds podcast monitoring; TVEyes partners for podcast audience data. Meltwater acquires social media influencer platform. Meltwater said it acquired Klear, an Israeli-based company that provides an influencer marketing platform. The price tag was $17.8

Tools 99

Tools Survey Pitching Analytics 99

Sword and the Script

APRIL 6, 2021

SEMrush goes IPO; Meltwater acquires Linkfluence; G2 names best media monitoring solutions; Critical Mention adds GA integration; Vetted is generally availability. Meltwater acquires Linkfluence. The price tag is roughly $59 million (USD) at today’s exchange rates “in a combination of cash, equity, and earn-out.

Media 105

Media SEO Analytics Analysis 105

Sword and the Script

JULY 7, 2020

Summary of monthly PR tech news: Muck Rack focuses on public relations management; Prowly enhances media database; new execs at Meltwater and Signal AI The term “public relations management” sounds like an advanced college class but shaping up for something else.

Technology 122

Technology Publicity Software Print 122

Sword and the Script

JULY 6, 2021

OnePitch recommends reporters to pitch; ResponseSource shuts down #journorequest curation; Meltwater acquires Owler; Critical Mention adds “cast & crew” TV data. In a marketing email, ResponseSource said it’s shutting down it’s curated list of media requests submitted on Twitter and tagged with the hashtag #journorequests.

Pitching 88

Pitching Report Software Survey 88

Onclusive

APRIL 5, 2018

Here are a few of our customer reviews : “This tool allows me to easily organize a robust PR program using tags and other filters so that I can drill down and really measure impact of media coverage based on a number of parameters. 91% of users rated it 4 or 5 stars. 91% of users believe it is headed in the right direction. Christine K.

Software 199

Software Analytics Customer Service Comparison 199

Sword and the Script

NOVEMBER 5, 2019

3) Meltwater updates UX, adds new projects feature. PR technology provider Meltwater unveiled a new interface aimed at simplifying the user experience and providing “enhanced self-help options.” Fjord- All-In-One from Meltwater on Vimeo. 10) Picks from the PR tech vendor blogs. a) Need to Increase Earned Media?

Internal 63

Internal International Data Media 63