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Launch Marketing: Launch PR Strategy to Maximize your Brand Post Launch

5W PR

There are both free and paid press release services that will distribute your press release to various news agencies. You can also have physical coupons that are sent out in the mail, included in print ads or posted on bulletin boards. Charity Events -You can sponsor local charity events such as concerts or sporting events.

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Agency Life 101: Julie Staadecker, Account Director

Shift Communications

The best thing about PR – especially in agency life – is the crazy, fast-paced environment. One hour I might be leading strategic media approach; the next I could be at a local fair handing out product samples to engage directly with consumers. As a data-driven agency, we focus our efforts in concrete evidence and research.

Agency 60
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Post Launch Marketing Strategy

5W PR

There are both free and paid press release service that will distribute your press release to various news agencies. You can also have physical coupons that are sent out in the mail, included in print ads or posted on bulletin boards.In Charity Events -You can sponsor local charity events such as concerts or sporting events.

Strategy 133
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Old Dogs/New Tricks and the APR

PRSay

Ten years as a print journalist didn’t push me toward grad school, and even when I entered the public relations field, I continued to cling to my spot on the sidelines, focusing on tactics rather than a wider scope or the spotlight. My local PRSA Chapter put on a great course, and my mentor gave me great advice and support.

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How COVID-19 will impact PR practice and skills

Stephen Waddington

The freelance PR market shut down in the first week of April as agencies and in-house teams reacted to the markets they serve and cut costs. That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders.

Crisis 151
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Hold the front page: the news business remains a work in progress

Stephen Waddington

Print, not news, in decline The quarterly Audit Bureau of Circulations (ABC) data is a depressing read. Print has ceded to digital in all but a few niches. It’s why much of the local and regional media is on its knees. The PR Council , a collective of US PR agencies, is supporting an initiative called the News Literacy Project.

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Can you Profit Directly from Content Marketing? Proceed with Caution

Sword and the Script

Finally, there are some that have been actually able to sell subscriptions to print magazines they publish (Lifetime Fitness). This particular location has relationships with the local elementary schools to pick up kids after school for karate lessons and after-care. Can your agency bring big ideas and execute? Talk to Us !