Can Military Influencers Ethically Use Their Status to Sell Services?
PRSay
SEPTEMBER 7, 2021
Clearly, companies are noticing the utility of an individual who gains a large following on social media to be a spokesperson or “brand ambassador.”. He calls on the Department of Defense to clarify the policies surrounding influencer marketing. One has more than 100,000 subscribers on YouTube but does no commercial sponsorships.
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