PR for Anyone
MARCH 30, 2022
It’s the age-old question… what is more impactful to a business – advertising or publicity? 1 – publicity is free – advertising you pay for. #2 2 – publicity is someone else telling the world how great you are – advertising is you telling the world how great you are. #3
ImPRessions - Crenshaw Communications
JULY 13, 2022
And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media. Here are some tips to both landing media interviews and making sure they’re successful. Consider The Impact on Local Communities.
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PR for Anyone
AUGUST 4, 2022
Watch this week’s PR Tip here: Everyone knows what advertising is but why should they consider publicity? With advertising, YOU direct the message and it’s pretty clear that that is the case because you are paying for it. So you have paid media and you have earned media. But why publicity is so valuable?
Reputation Us
JULY 26, 2019
However, PR is not marketing, advertising or branding. Some overarching PR services that we offer include: Media Relations : We foster strong relationships with your target media outlets (e.g., national, local, industry media) to ensure you’re the go-to company for relevant, timely information. PR is responding.
ImPRessions - Crenshaw Communications
JUNE 7, 2019
Earned media – Interns need to learn this term first, since it’s among the things clients bring on agencies for. As opposed to paying for advertising, PR pros earn media coverage by pitching stories reporters want to write, and readers want to see. Heads down – This phrase does not refer to low self-esteem.
PR for Anyone
SEPTEMBER 1, 2021
There are no excuses not to pitch the media and not to get massive visibility for your business. I know of no better way to do this without paying for advertising. And then, on the local level, I want you to think about what’s happening in September. What predictions are you making for your industry for that year?
Reputation Us
NOVEMBER 4, 2016
Our team works collaboratively with the selected nonprofit to provide communications guidance and support via media relations, message development, media training, community outreach, social media, communications training and other related services. We invite all small- and mid-sized Portland nonprofits to apply !
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