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From Celestial Insights to Corporate Innovations: How Space Tech Enhances Business on Earth

Stern + Associates

Earth-based markets are going to have huge opportunities,” says Ekblaw, a member of the XPRIZE Space + Exploration Brain Trust. The post From Celestial Insights to Corporate Innovations: How Space Tech Enhances Business on Earth appeared first on Stern Strategy Group.

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Putting the “PR” in Partnership Relations

PRSay

Editor’s Note: Anne Green is presenting Why “Partnership Relations” Is the New PR at the PRSA 2016 International Conference on Sunday, Oct. Since the start of its evolution as a marketing discipline, public relations has been about more than earned media. 23, 4:45–5:45 p.m. PR-driven partnerships take a different approach.

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Should Your Brand Voice Stay the Same Across Social Channels?

Contently - Strategy

” The user base is far more intergenerational than say, Instagram or Twitter, which means it’s prime real estate for content that recalls the reader’s “golden years,” whether you’re trying to connect with retirees over 65 or millennials recalling the ’90s. TipTuesday stinky gym clothes?

Brand 111
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Communications Strategy 101: Get your GAME on

David PR Group

One thing that I often hear from executives is that they want to improve their corporate communications, marketing and public relations, but they don’t know where to start. Is your business new and unknown (or just quiet, marketing-wise), and you would like to use communications to build name recognition? How do you do it?

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Five PR Predictions For 2017

ImPRessions - Crenshaw Communications

In 2016, public relations saw its share of highs and lows. But there’s been a shift towards specialist agencies that focus exclusively in PR for companies in sectors like technology, fashion or real estate. Influencer marketing will be front and center. Technology will evolve.

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Giving Poor Athletes an Assist

Mindful Marketing

by David Hagenbuch , founder of Mindful Marketing & author of Honorable Influence Few fans of major professional sports ever say, “I feel so sorry for those players.” Check out Mindful Marketing Ads and Vote your Mind! ” After all, the average NFL salary is about $2.7 million , respectively.

Sports 92
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How To Transform Your Brand’s Online Newsroom Into a Media Magnet

MaccaPR

When your brand is mapping its media outreach strategy, it’s easy to get hung up on the usual suspects: public relations, paid advertising, social media and content marketing. Chances are you’re already executing a robust content marketing strategy (if not, let’s talk), so why is your brand’s newsroom populated only with press releases?

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