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Want Social Media Evangelizers? Be Social

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

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How to Boost PR Campaigns With Social Data

Beyond PR

As social media becomes woven into the workflow of communications professionals, it can feel daunting to understand what content will resonate with your influencers and the target audiences that engage with them. . Know What Influencers Say About Your Brand, And Gauge Their Impact on Your Target Audience .

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Bringing Open Community To Public Relations

Waxing UnLyrical

I was being tongue-in-cheek, of course, and they had some good answers (about how agencies can help you scale, and can help you in times when crisis communications are necessary). At the same time, internally, we can start thinking about what social media might help us achieve in terms of individual departmental goals (e.g.

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10 Crisis Communication Tips Every Business Needs

Prohibition

Crisis communications is an important aspect to tackle as a business owner. The role of crisis communication is therefore highly important in formulating an appropriate response as fast as possible and preventing further damage or financial loss. This guide is written to assist in every aspect of crisis communication.

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3 Ways to Turn Weak Market Share into an Asset

Cision

Wenjie Li, CEO of online eyeglass retailer Firmoo , told CIO : “Underdog biographies do have a positive impact on buying intentions of customers. Such a connection can cultivate a strong sense of civic consciousness and residents may become advocates for the brand through word-of-mouth communication. The reason?

Marketing 180
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Let the Cision® Communications Cloud® Work for You

Beyond PR

We are excited to announce the latest Cision® Communications Cloud® product release. This enhancement helps current and future customers manage their earned media programs with more control, flexibility and speed. And it’s only getting better. How Will The Latest Release of The Cision Comms Cloud™ Help You? Take a look below! .

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How A Fake Taxidermist Is Keeping AT&T On Its Toes

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How A Fake Taxidermist Is Keeping AT&T On Its Toes September 27th, 2010 Tweet Remember how @BPGlobalPR , the fake BP “PR&# Twitterfeed took off? Meet @ATT_Fake_PR (formerly @ATT_Wireless_PR).