Remove 2006 Remove Journalism Remove Measurement Remove Writing
article thumbnail

On Thursday, June 21st, #PRStudChat Discusses “How to Communicate Your Research”

Deirdre Breakenridge

He’ll review how to distill and disseminate the key points of your research including journal articles, abstracts, case studies, white papers, presentations, reports, or book chapters to external audiences. He’ll also share tips on how to maximize results, align outreach with organizational goals, and measure success. About Spin Sucks.

article thumbnail

One IPO, One M&A and the Best Media Monitoring Solutions for 2021 [PR Tech Sum]

Sword and the Script

Linkfluence was founded in 2006 has 150 employees in seven offices, with headquarters in Paris. In a statement, the company said its solution “is currently used by journalists at ABC News, Forbes, Bloomberg, USA Today, San Diego Union-Tribune , and American Business Journals.”. Its software is sold as a subscription-based service.

Media 106
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Behind the Headlines with Crosby Noricks

Cision

I instantly appreciated the mix of business strategy, creative ideation and writing that made up those classes; they were theoretical and practical. At the same time, I had been hired to write copy for a jewelry company, which had quickly turned into running PR and marketing, followed by eventually managing a small team.

Fashion 227
article thumbnail

Corporate PR Index: Two Cool New Indices Track Corporate Reputations and Risk Exposure to Misinformation [PR Tech Sum]

Sword and the Script

An index is defined as “an indicator, sign, or measure of something.” As I write this the brand most exposes to misinformation risk include Tesla, JP Morgan, Coca-Cola, McDonald’s and Disney. It was acquired by Berkshire Hathaway in 2006. Two different companies in the PR technology space have launched indexes of their own.

article thumbnail

The Making of Cision: A Brief History of 15 M&A Transactions that Consolidated a Sizable Chunk of the PR Technology Market into One Company

Sword and the Script

Oh, sure, there are bits and pieces, but even the Wikipedia entry , at the time of this writing, is woefully incomplete. Vocus had, in years prior, acquired brands including PRWeb for $28 million in 2006, Help a Reporter Out, aka HARO, for an undisclosed sum in 2010 , and iContact, for $169 million in 2012. Terms are not disclosed.

article thumbnail

The Anatomy of Attention

Doctor Spin

It’s often tested by asking people to perform two tasks simultaneously, like listening to a conversation while writing. This refers to measuring and evaluating attentional processes, often in clinical or educational settings, to identify attention deficits or disorders. Organization Development Journal. Source: Hargis, M. &

eBook 52
article thumbnail

How to Get On in New Communications: Be Nice

ZudePR

“Value is subjective: it’s impossible to measure the value of a public relations programme until it’s been running for a while (and even then it’s still hard). “Almost 10 years later, what are some measurable outcomes from participating in PR Conversations? . “Writing makes me aware.