2006 Advertising Brand Journalism 
Ishmael's Corner
SEPTEMBER 30, 2014
With the story “ The Invasion of Corporate News , The Financial Times became the latest publication to skewer brand journalism. I suppose the FT figured a headline along the lines of “You’re Too Stupid to Figure Out Journalism from Propaganda” might alienate readers. Because that seems to be one of the themes in the FT piece.
wiredPRworks
APRIL 20, 2022
Each edition covers the modern approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities.
Presspage
NOVEMBER 13, 2017
These tech giants allowed citizen journalism to proliferate, and for PR, this meant that companies could now become the source of their own news. One of the tools that greatly enabled this is Google News, a product launched by Google in 2006. With Google News, brands could now become legitimate providers of news.
Journalistics
MAY 26, 2015
This may be intentional, as mobile visitors are less valuable to advertisers (and therefore publishers) according to Pew (validated by comScore data). Newspapers continue to struggle as an industry, which should come as no surprise to those working in journalism. Why are mobile visitors less valuable?
Journalistics
MAY 26, 2015
This may be intentional, as mobile visitors are less valuable to advertisers (and therefore publishers) according to Pew (validated by comScore data). Newspapers continue to struggle as an industry, which should come as no surprise to those working in journalism. Why are mobile visitors less valuable?
Sword and the Script
AUGUST 13, 2019
Vocus had, in years prior, acquired brands including PRWeb for $28 million in 2006, Help a Reporter Out, aka HARO, for an undisclosed sum in 2010 , and iContact, for $169 million in 2012. Cision drops the Vocus brand name, but the underlying technology that all future Cision development will be based on, is Vocus technology.
Sword and the Script
MAY 22, 2018
He’s been an independent consultant since 2006 and helps B2B companies with online marketing. Advertising was extremely expensive. It’s still essential to be able to communicate your value proposition and brand differentiation very succinctly. 1) What has changed the most about marketing over the course of your career?
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