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How to Prepare a PR Crisis Plan

Prohibition

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

Crisis 62
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What Is Crisis Management And Why Its Important?

Prohibition

It is an essential component of business continuity planning. Without a documented plan, how would you handle a crisis? In a recent article, it was stated that “a crisis has an impact of 10 times greater than a positive message or an idea.”. It’s said that if you fail to plan, then you plan to fail.

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11 Content Marketing Mistakes to Avoid

Cision

What if they want to know cool things about your products and services and don’t have time for entertainment? Let’s see how I did: Mistake #1: All of your editing is focused on optimizing content (your headlines aren’t “click”-magnets). Write “good” content.

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PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

Sound PR practices are essential if you want to build connections with your target audience. This involves establishing credibility for your brand by enhancing customer engagement and improving awareness of what you offer in the marketplace.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. PRs appreciate Cision’s targeted search functionality.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. PRs appreciate Cision’s targeted search functionality.

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How Artificial Intelligence Will Redefine Marketing Jobs

PR 20/20

The Marketing AI Institute was created and is powered by PR 20/20. Will AI replace your job? We believe the marketing industry is approaching an inflection point when it comes to AI. It routes your UPS deliveries. AI runs your smart home. To be honest, no one knows for sure. We know AI is advancing rapidly.