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Building Trust & Connections: Authenticity’s Role in PR

Burrelles Fresh Ideas

The immediacy of platforms like Twitter, Instagram, and Facebook demands genuine, real-time engagement. Influencers play a crucial role in showcasing the practical applications of a product or service, offering genuine evaluations of its functionality. During a crisis, being honest and transparent is paramount.

Crisis 84
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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

This guide is your shortcut to navigating the PR landscape with confidence, offering clear benefits and insights to elevate your campaigns and engage your audience more effectively. Social media monitoring involves tracking brand mentions, conversations, and sentiment across social platforms (Twitter, Facebook, LinkedIn etc.).

Viral 52
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The Importance of Executive Brand Situational Awareness

Cision

However, there’s been a rash of complaints about one of your products on Twitter, and it’s spread like wildfire. Not knowing this, you give the okay to move in a direction to attract more customers rather than committing energy to doing crisis management. Leverage What You Learn to Make Informed Decisions.

Brand 231
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What Is Distributed Content? (and 5 Ways to Use It)

Cision

Fast forward a few months and with very little conscious thought I get much of my News briefs from the Apple News app, as well as from Facebook, Twitter, Amazon’s Alexa and (of course) Google. Develop and submit your sample articles – you can use the technical support page to guide you through the set-up. Apple News.

Mobile 120
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Beyond PR - Untitled Article

Beyond PR

However, there’s been a rash of complaints about one of your products on Twitter, and it’s spread like wildfire. Not knowing this, you give the okay to move in a direction to attract more customers rather than committing energy to doing crisis management. Leverage What You Learn to Make Informed Decisions.

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Revisiting The Power Of LinkedIn: 4 Etiquette Lessons From A Digital Crisis

MaccaPR

We thought the time was right to re-visit a post we originally published last March – inspired by a LinkedIn-inspired crisis, but still offering powerful lessons for any marketer determined to leverage LinkedIn as a social channel. Read on, and disregard at your own peril. Never Forget You Were Once Young and Naive.

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15 Expert Tips to Build a Stronger Professional Network

Cision

In this post, I want to share the secret sauce: what do great networkers know that you don’t, and how can you leverage these tips to build stronger professional networks? Lisa Petrilli is an accomplished CMO, executive and author of The Introverts Guide to Success in Business and Leadership. Be genuine… and be nice.

Writing 120