Remove Ethics Remove Government Remove Newspapers Remove Print
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PRSA Introduces Innovative Program to Guide Journalists Transitioning Into PR and Communications

PRSay

I was a good writer, researcher and storyteller, and had been on the other side of both print and broadcast pitches, but I did not fully understand all the nuances of public relations prior to joining the agency. The ethical considerations for public relations and journalism have similarities and differences.

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Nonprofit Local News Gains Steam

PRSay

Already decimated by staff reductions, many print and broadcast newsrooms have been acquired by large corporations that are often more interested in online clicks and monetizing news than in factual reporting, Todd said. Nonetheless, Alden’s $630 million bid is expected to move forward, pending shareholder approval.

Nonprofit 172
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Increasing Your Media Coverage Through Storytelling

PRSay

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. How is your local government benefitting the community? Keep it ethical. To foster and strengthen these relationships, always do your work ethically.

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Prakky’s pick: Top sources of Australian media news

Prakkypedia

A feature of every Monday print edition of The Australian since I can remember, Media publishes “the latest media news” and includes columns and Media Diary, a selection of snippets that is part business update, part breathless gossip. It also has six print editions a year. You can also subscribe to media email updates. Media Week.

Media 76
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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. ESG (Environmental, Social, and Governance) reporting involves disclosing an organization’s performance in these areas. What is ESG Reporting? What is an Op-Ed ? What is Stakeholder Engagement?

Viral 52
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Future of PR: 2020 edition

Stephen Waddington

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice The great hope of the web was that it would democratise the publication and sharing of information. Representing the public that we serve 4.

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Get a Big Picture of the PR Landscape with these Notes from 10 Industry Surveys

Sword and the Script

Executives (22%) Customer (21%) Employees (12%) Board (11%) Shareholders (11%) Notably, PR ranked media, government officials, influencers and activist groups lower – each with less than the 10% of the votes. Because so many journalists are on the platform. The results? >>> Can your agency bring big ideas and execute?

Survey 96