Ronn Torossian

AUGUST 29, 2023

Hollywood finds itself in a state of uncertainty as two major unions, the Writers Guild of America (WGA) and SAG-AFTRA, are on strike, and there are no immediate plans for restarting negotiations. The Alliance of Motion Picture and Television Producers (AMPTP) has stated that the unions have been unwilling to compromise on key issues, such […] The post How the Ongoing SAG Strike Impacts New Film and Television Releases appeared first on.

Television 195

Television Film 195

Sword and the Script

AUGUST 29, 2023

Studies show B2B buyers are getting younger and want to engage with companies on social media; B2B marketers are finding social media supports both leads and revenue About one-third of respondents find new products and hear about brands for the first time on social media. That’s according to a survey of 20,000 consumers by the market research firm GWI.

B2B 119

B2B Social Media Marketing Media 119

Presspage

AUGUST 29, 2023

In today's rapid media landscape, staying ahead of inquiries is non-negotiable for businesses aiming to shine and secure widespread coverage. But the challenge of handling these inquiries is real. The chaos of juggling forms, emails, whatsapp, phone calls, notes, and spreadsheets is a thing of the past. When your company is involved with both investors and the media, the pressure from inquiries is double demanding.

Media 97

Media Software Reputation Digital PR 97

Stuart Bruce

AUGUST 29, 2023

The last week has seen football (or soccer for our US friends) engulfed in three extraordinary crises. Manchester United’s handling of the Mason Greenwood issue … © Stuart Bruce - Crisis communications in football – Mason Greenwood, Luis Rubiales and Nike was first published on Stuart Bruce's Stuart Bruce PR Futurist - Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communications and measurement and evaluation.

Crisis Communications 89

Crisis Communications Crisis Communications Reputation 89

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Burrelles Fresh Ideas

AUGUST 29, 2023

While the United States stands as one of the globe’s most ethnically diverse nations, the world of mass media has often lagged in echoing the true complexion of our nation. Regrettably, advertising and marketing seem to remain a notable instance of this disparity. The US is commonly likened to a cultural melting pot, where many backgrounds combine to create a vision of diversity.

Brand 89

Brand Branding Marketing Ethics 89

HMA Public Relations

AUGUST 29, 2023

Do you want to reach the public through the airwaves? Learn more about the role of radio in helping reach business goals and connecting with the community in this blog post from Justin Liggin. Read more!

Radio 76

Radio Community Blogging Publicity 76

OnePitch

AUGUST 29, 2023

Sarah Whitten is an entertainment reporter for CNBC based in Los Angeles, California. Sarah covers film, television, music, theme parks and toys.

Film 78

Film Television Report Media 78

PR in High Definition

AUGUST 29, 2023

This summer has been plastic fantastic as Barbie-mania swept the world. The self-titled film has grossed over $1bn, cementing director Greta Gerwig as the only woman in history to have directed a billion-dollar film and inspiring the portmanteau ‘ Barbillion ’. Of course, this iconic doll has never needed an introduction – her reputation has always preceded her.

Reputation 62

Reputation Film Course Engineering 62

Axia PR

AUGUST 29, 2023

In this episode, Pam Fultz joins On Top of PR host Jason Mudd to discuss what purpose-driven storytelling is, why it’s important, why PR professionals should use these types of stories, and how to not push organizational agenda within these stories. Tune in to learn more!

Storytelling 62

Storytelling How To 62

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

PR in High Definition

AUGUST 29, 2023

Have you ever found yourself in a situation where you wanted to explain something, but the right words just wouldn’t come out? It can be difficult articulating something technical for many reasons. It also depends on who you’re speaking to and their understanding of the technology and terminology. It’s our job as communicators in technology to find ways to tell stories, with the right words, with the right people.

Technology 62

Technology Communications Case Study Software 62

Prohibition

AUGUST 29, 2023

In the highly competitive food industry, launching new products and menu items can be a daunting task. With so many options available to consumers, it is crucial for businesses to stand out and attract attention. This is where food PR comes in. Food public relations is a strategic communication process that builds and maintains positive relationships between a company and its target audience.

Product Launch 62

Product Launch Crisis Management Agency Social Media 62

Shift Communications

AUGUST 29, 2023

Now, in an emerging market, is the time for AI startups to kickstart a strategic AI-PR program, and mind the gap between industry and consumer awareness From mainstream media to trade press and corporate blogs, artificial intelligence (AI) and generative AI (genAI), in particular, seems to be everywhere. In fact, it is. We found coverage on the topic was up nearly 3,000% in H1 2023 versus the previous period.

Survey 60

Survey How To Storytelling Corporate 60