Customer Service Media Relations Pitching Software 
Sword and the Script
AUGUST 4, 2020
Many of the PR technology vendors I track for the monthly PR Tech Sum put a greater emphasis on earned media than media relations in their messaging. Earned media is sexy. It’s larger than media relations, but only in the abstract. c) What makes a great pitch?
ImPRessions - Crenshaw Communications
JULY 14, 2021
Software solutions are expensive, and buyers under pressure to make the right choice seek as much information as possible to vet the quality of a SaaS, AI, cybersecurity, or data product. Especially in the B2B tech space, buyers are seeking partners that also provide great service in addition to a great product. Here’s how it works.
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Cision
MAY 16, 2016
With social monitoring software , you can track how many times your brand is mentioned by media outlets, influencers, prospects, bloggers and more. One way to keep your positive sentiment higher than your competitors is to take note of customer complaints. Earned Media. Consider these three factors. Mention Volume.
Onclusive
NOVEMBER 8, 2023
Earned Media & Media Relations In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix.
Onclusive
AUGUST 9, 2021
Earned Media & Media Relations. In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix.
Onclusive
AUGUST 22, 2017
Earned Media/Media Relations. Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. The PR pro may media train spokespeople themselves or hire an outside agency or consultant to lead a one-time session.
Sword and the Script
NOVEMBER 3, 2020
The opportunity is another potential source for earning coverage – even as traditional media relations gets harder. Many of the media monitoring tools are the market offer podcast monitoring through a third-party partnership with the company. Check out our services. TVEyes was the first to offer podcast monitoring.
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