Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. My own predictions are listed at the very bottom.

Marketing 192

Marketing Content Marketing Data Social Media 192

NewsWhip

JULY 14, 2020

NewsWhip has helped us track the potential social media activism we had seen was part of previous related announcements. Paul: Could you speak about that and how do you think agencies should think about adopting tools and technology and doing it well and getting adoption of the tools? Darika: It’s hard.

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

Maxim Behar

APRIL 2, 2023

There is no room for comparison between the lifestyle we have in 2023 and the one we had 10 years ago. The new technologies, the IT business, Silicon Valley, the success of tech companies like Microsoft, PayPal and, of course Amazon, Tesla, and everything else, showed that people can be successful without getting involved in politics.

Comparison 52

Comparison Newspapers Course Policies 52

Wildfire

JUNE 25, 2019

Back in September 2018, New Zealand life insurance comparison website, LifeDirect. Naturally, viewers were concerned about his death, causing a social media frenzy with thousands seeking answers to what happened to Simon. Drumroll please…. The death of Simon the Sloth by LifeDirect. Siemens FABRIC.

Fashion 40

Fashion Comparison Insurance Insurance 40

Masters in Communications

FEBRUARY 12, 2022

As technology advances, we require up to the minute information quickly and efficiently. Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages.

Ethics 52

Ethics Communications Print Television 52

Mark My Words

NOVEMBER 21, 2016

Newspapers know all about truthiness. Reichenbach’s work has a hokey charm in comparison to the stunts of movie PRs in later decades, which saw the Hudson polluted with countless heads (both fake and real), ‘discovered’ shortly after news of missing starlets. It seemed to capture the essence of Trump’s sheer contempt for democracy.

Comparison 60

Comparison Hotels Journalism Newspapers 60

Mindful Marketing

JANUARY 10, 2017

At my first agency job, the majority of my day was spent faxing press releases to media outlets, and taping newspaper and magazine articles into giant “clip books” while calculating the number of estimated reader impressions achieved. Competitive comparisons can be meaningless without context. GUEST POST By Mikala Vidal.

Measurement 50

Measurement Comparison Analytics Agency 50