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AP Style in Public Relations: Top Five Tips for Press Releases

Landis PR

Our team collectively cheered the recent release of the 56 th Edition of the Associated Press Stylebook , a spiral-bound guide widely used as a writing and editing standards-setter by the media, corporate communications and worldwide. Additional Writing Resources: Grammar Girl – Quick and Dirty Writing Tips.

Publicity 111
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The Human Touch

Prakkypedia

Don’t overlook the people that work in your organisation: they could be the key to your next magazine piece, newspaper profile or 30-minute radio conversation. They’re the longer-form radio chat shows, the magazines containing feature articles, the Sunday newspapers with double-page spreads.

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Behind the Headlines With Ashley Simmons

Cision

Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. What drew you to the field of public relations and communication? What are some of the key components of a successful communication strategy?

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Behind the Headlines With Rich Oppel

Cision

In this interview, Rich shares the similarities between journalists and communication professionals, the steps to developing a successful media strategy and how to build strong relationships with journalists. Both journalists and communication professionals tell stories. Read closely what they write. We have a lot in common.

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The Art of Selling in Public Relations

The Hoffman Agency

editorial coverage on newspapers, magazines, TV programmes), as compared to paid media (i.e., Typically, PR agencies construct their business around writing strategies, positioning their bread and butter as the pen and paper, drafting and scripting content that includes advertorials, media releases and statements. Not really.

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A PR Perspective on the Demise of Gigaom and a Few Words on Tech Media

Ishmael's Corner

It was fitting that Gigaom communicated the news with raw honesty: “Gigaom recently became unable to pay its creditors in full at this time. The number of journalists who both understand “deep tech” and can write about it for people who don’t have Ph.D.’s Anyone can provoke. Gigaom provoked with intelligence. Here’s what we do know.

Media 60
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PR and Content Marketing Insights from the Edelman Trust Barometer

Sword and the Script

It had a name that sounded like a daily newspaper – the “Herald” or “Courier” or something like that – but the “about us” section was telling. Communication builds trust and it’s a function of leadership. Engaged CEOs can play a powerful role in thoughtful external communications including PR and content marketing.