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Don’t Be Vanilla!

PR for Anyone

According to HomeLight, there are over two million real estate agents in the United States. Below are some things you can do to position yourself as the expert in real estate: Establish a great brand. Write a LinkedIn profile that highlights what you do for your clients. Focus on a niche.

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Personal Branding: Always Be Prepared for Your Next Job Opportunity

Cision

Instead of polishing up your resume and social skills only after you’ve decided to look for a new job, experts advise that you pay attention to your personal brand year-round. A personal brand is like any other brand. And, there’s always a brand promise – that is, what the brand says it will do for or give customers.

Brand 189
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Should Your Brand Voice Stay the Same Across Social Channels?

Contently - Strategy

If you’re curious about brand voice, the first thing you should do is think about Tom Hanks. Like the personality of a human, your brand has to retain some elasticity to appeal to different people in different places. Your brand may have a central personality, but it needs to be able to convey different tones.

Brand 111
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What to Pitch the Media in Spring

PR for Anyone

I can talk to college grads (and I do) about personal brand and how to build a strong LinkedIn profile so they stand out in the job market search. Something I work with college students on regularly is their personal brand. We all have something that would be advice to them. Realtors, how can a recent grad buy a home?

Pitching 130
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Coffee with a Journalist: Alcynna Lloyd, Insider

OnePitch

Alcynna writes stories on the economy pertaining to housing and real estate. You go into a little bit on your LinkedIn and Twitter and so forth. 00:02:16] AL: Well, my beat specifically for the economy team is focusing on real estate and housing in the rental market. 00:02:31] AL: Yes. Very busy right now.

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A Solo PR Pro’s Secret Silent Partners: Your Email Signature, OOO Reply and Voicemail Greeting

Solo PR Pro

Although they may be silent, your email signature, out of office reply and your recorded voicemail greeting represent you and your brand in interactions with correspondents and callers. Your email signature is free real estate that's seen hundreds of times a day. Your email signature(s). Make it perform at a higher level.

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Maxim Behar for the Polish Magazine PR Manager: Modern PR Globally

Maxim Behar

Well, I usually respond that in such case we couldn’t cooperate, because these days the communication between the brand and the audience happens exactly through Facebook, Instagram, LinkedIn, Twitter, TikTok, etc. Making decisions on behalf of our clients, we become part of the brand management team.

Meeting 98