Bianchi Biz Blog

SEPTEMBER 11, 2023

What advice do you have for PR people that want to pitch you? I see more value from pitches that get straight to the point, show me a problem, and then show me a solution. I do get annoyed when I get pitched the same thing multiple times after I’ve already covered it. Any pet peeves with PR people?

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Meeting Media Travel Journalism 106

Bianchi Biz Blog

APRIL 3, 2023

I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! My colleague, Pete Bigelow, and I interviewed about three dozen people who were involved with the EV1 and told the story in their words. What advice do you have for PR people that want to pitch you?

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Automotive Meeting Report Insurance 78

Bianchi Biz Blog

FEBRUARY 6, 2023

I have been in journalism all my life starting with interviewing soon-to-be President Jimmy Carter for my high school newspaper. Don’t pitch things outside of my interest area. Don’t pitch things outside of my interest area. Don’t pitch stories we have already written. Stay on point. It has to be news.

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Automotive Technology Meeting Transportation 75

Bianchi Biz Blog

MAY 2, 2022

I am the senior editor at Charged – I write daily blog posts, as well as articles for the print magazines, and do copy editing. I’m also a contributing writer for EVannex – I write a weekly blog post. I do a lot of interviews with pros in the EV industry. What advice do you have for PR people that want to pitch you?

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Meeting Media Travel Interviews 81

Bianchi Biz Blog

AUGUST 8, 2022

I regularly receive pitches for SME interviews, and the first thing I tell the PR reps is “Does [name of SME]’s company have any customer stories?” What advice do you have for PR people that want to pitch you? Read some of my stories to get an idea as to what I might be interested in before you pitch me.

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Technology Meeting Media Analytics 94

Bianchi Biz Blog

JULY 10, 2023

What advice do you have for PR people that want to pitch you? A great PR pitch needs to tell me why I care so I can help tell readers why they care, too. To my point above: a pitch really has to drive home why this thing matters to people. I get a lot of “Write about this startup!” Any pet peeves with PR people?

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Meeting Report Automotive Media 84

OnePitch

JULY 27, 2022

On this week’s Pitches That Placed (PtP), we are spotlighting a product announcement pitch that not only landed a feature in TechCrunch , but was also included in a roundup piece three days later. ” Let’s dive into this pitch and see why it worked. Let’s take a look at the actual pitch that placed: .

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Pitching How To Energy Resources 52

Bianchi Biz Blog

FEBRUARY 12, 2024

What advice do you have for PR people that want to pitch you? I did some freelancing after college and found my way back into the media business full-time a little over four years ago when I landed a job on Business Insider ‘s transportation desk. Finish this sentence: If I am not reporting, I am … riding one of my many bikes.

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Meeting Report Transportation Automotive 87

Bianchi Biz Blog

OCTOBER 23, 2023

What advice do you have for PR people that want to pitch you? The post Meet the Media: Madeleine Winer, Editor of AftermarketNews appeared first on Bianchi PR. Finish this sentence: If I am not reporting, I am … Working on house projects. Have any advice for building a paver patio? Tell me how the story is relevant to my audience.

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Meeting Automotive Media Journalism 97

Bianchi Biz Blog

APRIL 18, 2022

I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity. I’ve interviewed a lot of famous people, but he was a real pleasure to talk to.

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Meeting Automotive Media Newspapers 78

Bianchi Biz Blog

AUGUST 9, 2021

What advice do you have for PR people that want to pitch you? There are some pitches that may be interesting, but simply don’t fit my audience or my focus area at Insider. Pitch features with good people within companies, not just products. You might also be interested in: Bianchi PR’s Meet the Media Recap.

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Transportation Meeting Report Automotive 96

Remote PR Jobs

FEBRUARY 27, 2022

Now you need to make sure your client is adequately prepared for the interview. You can do a prep call, but what really helps executives or other spokespeople get ready for these important meetings is a briefing document, aka a briefing sheet. If the meeting is in person, then listing the specific place it will occur is imperative.

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Writing How To Interviews Pitching 130

Bianchi Biz Blog

JUNE 6, 2022

This year we’ve interviewed Daimler Truck’s director infrastructure and eConsulting, who was on-location at their Portland electric charging island , and taken our viewers on a tour of ACT Expo , one of the trucking industry’s most exciting shows that’s growing by leaps and bounds. What advice do you have for PR people that want to pitch you?

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Meeting Media Interviews B2B 79

Bianchi Biz Blog

JUNE 19, 2023

What advice do you have for PR people that want to pitch you? Get to know the editors you pitch to. At Transport Topics, the sweet spot to send your pitch email is about a month before the actual editorial calendar date. It is disappointing to get a pitch for a story that you already assigned. Know your industry.

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Transportation Meeting Media Newspapers 94

Bianchi Biz Blog

FEBRUARY 20, 2023

I’ve also been fortunate to interview a lot of celebrities – Carrie Fisher, Tony Hawk, Mick Fleetwood, Billy Gibbons, Nikki Sixx and more – which was always fun. What advice do you have for PR people that want to pitch you? Blind pitches on a subject I don’t cover. Fun assignment! What story or stories are you most proud of?

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Automotive Meeting Media Mobile 85

Bianchi Biz Blog

JUNE 5, 2023

What advice do you have for PR people that want to pitch you? If you are pitching me, focus on commercial trucking (Class 4-8). Also, please do not take this profile as license to pitch me indiscriminately. Do your research on FreightWaves and what we cover. I do not typically write about cars or passenger vehicle trends.

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Meeting Automotive Media Transportation 75

Bianchi Biz Blog

AUGUST 21, 2023

I assign articles to our in-house and freelance staff, work with our graphic artist for our print layout and designs, and work with our sales and management team to ensure our content meets our editorial mission and help with sales. What advice do you have for PR people that want to pitch you?

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Meeting Automotive Engineering Journalism 73

Bianchi Biz Blog

SEPTEMBER 7, 2021

It was great watching them at their craft, being so close to crazy stunts and actors, and interviewing the directors between takes. What advice do you have for PR people that want to pitch you? Do a little research on if the brand you are pitching would care about the news. Meet the Media: Alexa St.

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Meeting Transportation Media Journalism 91

Bianchi Biz Blog

MAY 8, 2023

What advice do you have for PR people that want to pitch you? I respond well to pitches that have a “why.” I even try to format my own pitches to editors as “someone is doing something for a reason.” Another helpful format is “you may know x, but I bet you didn’t know y.” And I actually do appreciate a follow-up email!

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Automotive Report Meeting Radio 85

Bianchi Biz Blog

JULY 25, 2022

I have a blog series called Chatty Chassis, and I try to focus on professional advocacy, building yourself up, setting achievable goals, and so much more. What advice do you have for PR people that want to pitch you? We get a LOT of email and tons of articles, news, and other pitches. Bianchi PR’s Meet the Media Recap.

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Meeting Media Journalism Education 93

Bianchi Biz Blog

NOVEMBER 16, 2020

What advice do you have for PR people that want to pitch you? Don’t pitch story ideas, pitch sources. One day, I might pop up with an interview request when I feel they’re a good fit. It would have to be the PR folks who send mass emails with irrelevant pitches. Any pet peeves with PR people?

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Automotive Meeting Report Media 93

Bianchi Biz Blog

MAY 3, 2021

What advice do you have for PR people that want to pitch you? Pitch anything even remotely automotive. I’m pretty open to things that are outside the norm, so if you’re not sure it’s really in my wheelhouse or if I’ll be willing to try something a little crazy, pitch it anyway. Any pet peeves with PR people?

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Automotive Meeting Media Pitching 87

Bianchi Biz Blog

JUNE 7, 2021

What advice do you have for PR people that want to pitch you? If the news is big, give me time to interview an executive or engineer. . The post Meet the Media: Roberto Baldwin, Freelance Automotive & Tech Journalist appeared first on Bianchi PR. Any pet peeves with PR people?

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Automotive Meeting Media Journalism 97

Bianchi Biz Blog

MARCH 6, 2023

What advice do you have for PR people that want to pitch you? My advice to PR professionals is think before emailing pitches. Finish this sentence: If I am not reporting, I am … If I am not reporting, I am likely in the garage working on one of my classic cars or out in the vegetable garden tending to my plants.

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Meeting Automotive Media YouTube 78

Bianchi Biz Blog

FEBRUARY 29, 2024

In this blog – the first of two parts – we’ll share these findings and what implications they have for PR practitioners as we strive to secure earned media hits for our clients. Whereas national media outlets tend to have a larger bandwidth to take on pitched topics.” Instead, they’ll focus on crime and breaking news.”

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Report Automotive Media Local 102

Bianchi Biz Blog

FEBRUARY 21, 2022

What advice do you have for PR people that want to pitch you? You might also be interested in: Meet the Media: Audrey LaForest, Washington, D.C. Meet the Media: Carl Anthony, Managing Editor of Automoblog & AutoVision News. The post Meet the Media: Josh Fisher, Executive Editor or FleetOwner appeared first on Bianchi PR.

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Meeting Transportation Media Sports 95

Bianchi Biz Blog

JUNE 13, 2024

If your goal is to offer your client as an expert source to a reporter, Jeff shared this advice – don’t try and hide a product pitch when offering up a subject matter expert. Breana Noble added that arranging a meet and greet with your client / expert ahead of pitching news is something that helps her vet sources.

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Automotive Media Interviews Pitching 52

Bianchi Biz Blog

AUGUST 23, 2021

What advice do you have for PR people that want to pitch you? To me it feels like the pitch process has gotten so focused on being able to draw a direct line between reach-outs and posts published. To me it feels like the pitch process has gotten so focused on being able to draw a direct line between reach-outs and posts published.

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Meeting Report Transportation Media 98

Bianchi Biz Blog

FEBRUARY 8, 2021

Perhaps one of my recent favorites was the result of an interview with John Deere. I got my start in journalism when I pitched a story about a cutting tool innovation. What advice do you have for PR people that want to pitch you? Take a little time to understand the publication’s audience before pitching.

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Technology Meeting Automotive Media 56

ImPRessions - Crenshaw Communications

MARCH 23, 2022

This includes material like past PR coverage, product spec sheets, blog posts, preferred talk tracks, conference and award wins, executive bios, and marketing calendars, just to name a few. This not only shows that we are keen to meet clients where they are, but that we also take process seriously. Use the RFP process as research .

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Agency Meeting B2B Conference 310

Bianchi Biz Blog

JANUARY 10, 2022

What advice do you have for PR people that want to pitch you? I’m happy to chat about story ideas and pitches of all sorts. You might also be interested in: Meet the Media: John Irwin, Reporter at Automotive News. Meet the Media: David Sickels, Editor of The Buzz & Senior Editor of Tire Review & Fleet Equipment.

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Meeting Report Automotive Media 74

Bianchi Biz Blog

OCTOBER 18, 2021

We’re living in one of the most exciting times for that change, and I greatly enjoy meeting the people making it happen—both in products and behind the scenes in infrastructure and the supply chain. Davis allowed me to span continents, meet legends, and gain a perspective beyond my years. Spending time with my five-year-old daughter.

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Meeting Report Automotive Media 75

Bianchi Biz Blog

MARCH 7, 2022

What advice do you have for PR people that want to pitch you? I really appreciate when pitches include a line about why it’s important that your client presents that story. What is the motive behind this pitch? If you can’t help me answer these questions, likely your pitch is not for me. Have a reason. Provide assets.

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Meeting Automotive Media Transportation 82

5W PR

OCTOBER 31, 2023

Schedule meetings with them to discuss goals and ask for recommendations. Students can also attend club meetings and events to expand their network. These events offer an excellent chance to meet recruiters, learn about internship openings, and make a positive impression. Attend workshops and informational sessions.

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How To Local Interviews Resources 78

Bianchi Biz Blog

JANUARY 24, 2022

The two-day series featured interviews with industry experts on the topics of ADAS and autonomy, along with virtual demonstrations of AEye’s CES Innovation award-winning 4Sight LiDAR. Similarly, I had the opportunity to meet a young automotive technician named Jose Campos. I hope the NAIAS organizers do it again!

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Meeting Automotive Media Technology 78

Bianchi Biz Blog

OCTOBER 4, 2021

What advice do you have for PR people that want to pitch you? Meet the Media: Craig Cole, Road Test Editor at Roadshow by CNET. Meet the Media: John Hitch, Editor of Fleet Maintenance. The post Meet the Media: Gary Witzenburg, Freelance Automotive Journalist appeared first on Bianchi PR. Email please! Don’t be pushy.

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Automotive Meeting Engineering Media 76

OnePitch

JUNE 16, 2022

Read below for the entire interview with Desiree: 1.) However, a typical day for me often consists of crafting content – from traditional media materials such as press releases and pitches, to sponsored articles, newsletters and even social media calendars. What made this pitch successful is simple: 1.)

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Pitching Consumer How To Meeting 61