Deirdre Breakenridge
OCTOBER 16, 2014
Journalists are increasingly using data and PR people will be poised to offer interesting insights to them. There is no shortage of tools that can collect and filter information about your customers and market so you can creatively pitch to journalists to help them with their stories. Disruptive Tech PR Expanded PRSA'
ImPRessions - Crenshaw Communications
NOVEMBER 18, 2020
They wind up in pitch decks, tech journalists’ inboxes, and in business meetings. Big Data – Big Data is overused because it’s so often used to describe any kind of data. Technically it refers to a set of data so large that traditional technology is unable to analyze it.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Marketwired
FEBRUARY 11, 2016
How to think about PR in 3 steps: STEP 1: Stop thinking about pitching a publication, start thinking about pitching a channel. STEP 2: Stop thinking about a pitch or press release, start thinking about the best format to communicate with your audience, customer, employees, etc. She holds a B.A. rebekahiliff .
PRSay
DECEMBER 15, 2017
Learn more about a specific area such as content marketing or big data by attending a local Meetup If you don’t see a Meetup meeting on a topic that you’d like to know more about, then start one yourself. If you’re feeling up to it, then maybe even consider pitching a story to an online publication or website. Be grateful.
Ethical Voices
MARCH 14, 2022
Then a couple years ago with Stagwell and Mark Penn, I founded a company called Prophet, which is the first SaaS platform for PR people that uses AI to predict media interest, sentiment and spread before you pitch. We don’t have as much data as our marketing siblings. Can you use predictive text?”
Journalistics
MARCH 15, 2015
It’s an exciting time to work at the intersection of marketing, technology and communications. Big Data – well, “big data” is here to stay in our marketing vocabulary. Entrepreneurs enter an elevator at the activation and have 60 seconds to deliver their pitch. What did I miss?
MaccaPR
APRIL 18, 2017
Now that I’ve morphed from journalist to public relations guy, I’m aware of how vital it is to target precisely the right reporter – so you avoid becoming the PR pro who pitches the launch of a new Caramel Coconut Cherry ice cream flavor to a reporter who is dedicated to covering Islamic fundamentalism in Qatar.
Expert insights. Personalized for you.
250 
Let's personalize your content