Waxing UnLyrical

JANUARY 20, 2016

Design elements can play a big part in the success of your marketing strategy… and there’s a lot more to that than meets the eye. It is important to keep your design elements visually cohesive with the identity and branding that you already have established. Guest Post by Sara Theisen.

Strategy 40

Strategy Marketing Creativity Brand 40

Beyond PR

JULY 29, 2016

Seasonal events have long been used by retail marketers to create buzz and reach new customers. Nordstrom did just that with an eye-catching and engaging marketing campaign promoting their annual Anniversary Sale. Influencer Marketing. Advocacy and influencer marketing can take your brand to the next level.

Marketing 40

Marketing Retail Instagram Social Media 40

prTini

JUNE 1, 2015

My session is focused on helping those of us who don’t come from a digital/video background understand when and how to shoot, produce and incorporate it into our communication strategies. Isn’t that a marketing tactic? And, more than half of marketing professionals worldwide name video the type of content with the best ROI.

Video 28

Video Travel Viral Resources 28

Newsfile

NOVEMBER 14, 2023

In addition, explore how our Top 5 Holiday Press Release Themes can inspire engaging, festive stories for any industry. Get essential tips and inspiration to create standout holiday press releases and elevate your brand this festive season. You can tailor your own holiday press releases with the strategies learned here.

Examples 116

Examples Energy Retail Product Launch 116

Buzzstream

MAY 1, 2019

Video can elevate your digital marketing presence. But beyond the fact that we’re visual beings, you’d be surprised just how many ways you can leverage video to enhance your marketing efforts. Experienced marketers know that SEO goes beyond Google. So far, so obvious. Videos build an emotional connection.

SEO 74

SEO Video Strategy YouTube 74

Critical Mention

JANUARY 15, 2019

Building a backlink strategy is a tricky business. This makes creating fresh content and backlinking this content to sites critical to your marketing strategy. Incorporating simple navigation and easily accessible webpage elements are key in designing a mobile-friendly site. Now for the fun part!

How To 60

How To SEO Mobile Google 60