Bianchi Biz Blog
JULY 21, 2022
CES 2023 will be one of the most competitive trade shows we’ve seen in our 30 years of doing business-to-business public relations. The best feeling in the world for a PR person at CES is to have your company’s media interview schedule filled well in advance of the show.
Bianchi Biz Blog
OCTOBER 3, 2022
After two years without a full-fledged, in-person CES, automotive suppliers and vehicle technology providers – and their customers – are eager for CES 2023, which is just a few months away. And it appears the 2023 version, slated for Jan. 3-8, 2023, in Las Vegas, may maintain that status. Looking at the numbers.
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Bianchi Biz Blog
JUNE 30, 2022
After another pandemic-impacted CES in 2022 that upended plans and turned the show into a half-virtual event, the show is primed for a big in-person comeback in 2023. But as the show grows, so does the competition. While buried in a deluge of pre-show CES pitches, a journalist’s response to you might not be immediate.
Burrelles Fresh Ideas
MARCH 5, 2024
However, media pitching and media relations to secure earned media still dominate the industry. The Public Relations Global Network (PRGN) and member agency Buchanan Public Relations released ‘ The State of Earned Media 2023 ’ report a few months ago. This has made it more challenging to pitch stories successfully.
Bianchi Biz Blog
JUNE 19, 2023
I’m proud of the work our team at Transport Topics has done in trade show coverage. What advice do you have for PR people that want to pitch you? Get to know the editors you pitch to. At Transport Topics, the sweet spot to send your pitch email is about a month before the actual editorial calendar date.
Konnect Agency
NOVEMBER 23, 2021
Consumer expos, industry trade shows, and product sampling all had to make massive pivots in order to survive. Fortunately, nothing has replaced the third-party cookie yet and Google recently announced that this transition is being postponed to 2023. Final Thoughts.
5W PR
JANUARY 31, 2024
Event PR: Manages public relations for tech-related events, conferences, and trade shows to maximize exposure and engagement. PR specialists pitch stories, arrange interviews, and share press releases to secure positive media coverage for the company or its products.
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