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PR Software Pricing Estimates [PR Tech Sum]

Sword and the Script

The combined company will continue to operate under their current brands until a unified brand is announced later in 2021.” In July 2021, Meltwater grew the Premium Client segment with 45 customers, representing a net growth in annual recurring revenue (ARR) of $3.9M Print circulation drops again. Meltwater growth. “In

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Ecommerce for Social Media 2024: Ultimate Guide

Burrelles Fresh Ideas

Case in point: By the time 2025 rolls around, social commerce in China is projected to hit a two trillion US$ mark, expanding at an impressive annual rate of about 18% between 2021 and 2025. How to Implement Social Media Strategies for Ecommerce in 2024 1. Ask us how Burrelles helps with monitoring, measurement, and analysis!

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Maxim Behar for “24 Chasa": "PR crisis management became routine"

Maxim Behar

Straight - journalism, but in a slightly higher form, carrying the interests of the business you work for, absolutely in accordance with all ethical and moral rules. How will the communication market develop in 2021? It seems a bit complicated, but it's very specific. Which businesses strengthened advertising market?

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PR software vendors are starting to talk security in generative AI pitches [PR Tech Sum No. 46]

Sword and the Script

Cison released a code of ethics including “Privacy protection and security of client information.” ( Source ) I haven’t seen any announcements from Cison about generative AI, but perhaps they are trying to get ahead of ethical issues. A code of ethics isn’t a bad idea. And now onward with this month’s PR tech sum.

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45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

Source: Code of PR Ethics? ). A study by Backlinko examining 912 million blog posts found that “list posts get an average of 218% more shares than how to’ posts and 203% more shares than infographics.”. If you enjoyed this post, you might also like: Seeing Around Corners: 30 Marketing and PR Predictions for 2021.

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From Wise Words to Witty One-Liners: My Favourite PR Quotes

Doctor Spin

Every once in a while I’ll sit down with a jug of Jack Daniels and a bottle of Advil and dig through old press releases to see if PR agencies have learned how to write.” — Mark Ragan. “It PR means telling the truth and working ethically – even when all the media want is headlines and all the public wants is scapegoats.

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Almanac: Challenges and opportunities for public relations 2022

Stephen Waddington

Almanac: Challenges and opportunities for public relations 2022 from Stephen Waddington This isn’t a review of 2021, or even a series of predictions for 2022. Stephen Waddington, 16 June 2021, [link] National AI Strategy, UK Government, 22 September 2021, [link] Build Back Better: our plan for growth, UK Government, 3 March 2021, [link].

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