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Meet the Media: Sebastian Blanco, Editor-in-Chief of Automotive Engineering

Bianchi Biz Blog

In 2014, I rode along with a group of passionate EV fans through Europe for two weeks. How long have you been in journalism and how did you get started? It was for the local newspaper (I miss those) and about a kid getting his Eagle Badge. What advice do you have for PR people that want to pitch you?

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How the PESO Model Changes PR’s Conversation

Cision

Although your executives may get excited when an acquaintance at the gym compliments them on their local business journal profile, they’re going to get a lot more excited when you can show them your PR efforts generated revenue for your organization. Why Owned Media is Key to the Future of PR.

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Start Collecting Those 2015 Editorial Calendars, PR Peeps

Rock the Status Quo

It gives you the power to pitch exactly what journalists want at exactly the right time. I take it a step further, actually scheduling alerts in Outlook that remind me when/where to pitch, so the opportunity isn’t forgotten when I’m juggling a dozen balls in the air. Whooooooooot! It is a lot of work.

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Meet the Media: Sebastian Blanco, Automotive Freelance Reporter

Bianchi Biz Blog

In 2014, I rode along with a group of passionate EV fans through Europe for two weeks. How long have you been in journalism and how did you get started? It was for the local newspaper (I miss those) and about a kid getting his Eagle Badge. What advice do you have for PR people that want to pitch you?

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Coffee with a Journalist: Adrienne LaFrance, The Atlantic

OnePitch

She’s held numerous roles with the publication since 2014 and prior to that was an investigative reporter for several local news organizations. During the episode, Adrienne starts off by telling us about her role as executive editor, her thoughts on cold pitches, her advice for sources approaching journalists, and more.

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Meet the Media: Carl Anthony, Managing Editor of Automoblog & AutoVision News

Bianchi Biz Blog

How long have you been in journalism and how did you get started? I did that for a fair number of years, covering the local music scene and any big national acts making a tour stop in town. Automoblog came along in 2014 and AutoVision News in early 2020. Music and cars; I suppose that sums up my journalism career!

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Journalism and News Trends for PR Pros

Cision

The revenue model for journalism is at best in flux, and at worst, in chaos. What does it mean for PR: Consider a publisher’s revenue and publishing models, as well as your need for exposure, when pitching a story. Serious journalism from unexpected sources. More data journalism.