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Digital PR and the Google Penguin

The Proactive Report

PR pros are not all convinced that SEO is a skill they need to master. However, as content marketing gains popularity,SEO becomes more and more important. The more content there is on the web, the more difficult it is to find what you’re looking for. Content marketing isn’t a new idea for PR.

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Ten Awesome Free Digital PR eBooks to Put on Your iPad Tonight

Rock the Status Quo

Five Free eBooks (or Presentations) To Download Now Strengthen Your LinkedIn Skills: The Sophisticated Marketer’s Guide to LinkedIn by… um… LinkedIn! Freshen up your skills with metrics: CyberAlert created a wonderful resource called The 2014 Measurement Handbook for PR, Marketing and Social Media.

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Social Media Strategy Template

The Proactive Report

In January 2014 almost three-quarters of all adults were active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business. In January 2014 almost three-quarters of all adults were active in social media, according to the Pew Research Center.

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What Content Discovery Means for Search and How to Fuel Its Growth

Cision

Content discovery has become even more important for brands as consumers prefer information on their mobile devices rather than on their PCs and laptops. billion in 2014 to 2.17 Here are some quick tips that will help marketers present the most relevant content in front of their targeted audience: 1. billion in 2016.

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What Content Discovery Means for Search and How to Fuel Its Growth

Beyond PR

Content discovery has become even more important for brands as consumers prefer information on their mobile devices rather than on their PCs and laptops. billion in 2014 to 2.17 Here are some quick tips that will help marketers present the most relevant content in front of their targeted audience: 1. billion in 2016.

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How to Get On in New Communications: Be Nice

ZudePR

You work in public relations, SEO, content marketing or social media marketing. You’re thinking of completely overhauling how you market your company. So I jotted down a list of PR/digital/SEO/content marketing influencers. You own a business and want to increase sales.

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PRSA LA State of the State of PR

The Proactive Report

Duane Bates, Senior Director of Digital Communications Strategy and New Media, Habitat for Humanity International. Robert Rose, Chief Strategy Officer, Content Marketing Institute. Q1: How do you see the traditional lines between the disciplines – PR, advertising, etc. Daniel Lemin, President, One Good Brand.