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What Are the New Rules of Marketing and PR?

wiredPRworks

Have you ever read a book that completely changed your life? In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. When I found David’s work and read his first book, I knew I’d found the roadmap to the future of marketing and PR. And, he even added links to their sites.

Marketing 118
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Barry Moltz on ChangeMasters, Small Business and Social Media

wiredPRworks

that’s the question Barry Moltz answers in his new book, “ChangeMasters: How to Actually Make the Changes Your Already Know You Need to Make.” ” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing.

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Maxim Behar talk with Desi Banova in "Here and Now" on Nova TV

Maxim Behar

Maxim: On PR and the dissertation I'm writing and hopefully I can finish by the end of the year. It's about global changes in the Public Relations business, a topic I wrote a book on in 2019 came out in America "The Global PR Revolution" and then came out in Bulgaria and many other countries. How did the idea for the book come about?

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PR history – prospecting for archival gold

PR Conversations

Archival research is the bedrock of historical writing. Once you get your head into the slightly dusty atmosphere of paper files, books and publications, diaries and whatever else (including expenses claims for dry cleaning, in one case), you have to follow your instincts and let multiple stories unfold. Catalogue of contents.

Ethics 40
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PR history – prospecting for archival gold

PR Conversations

Archival research is the bedrock of historical writing. Once you get your head into the slightly dusty atmosphere of paper files, books and publications, diaries and whatever else (including expenses claims for dry cleaning, in one case), you have to follow your instincts and let multiple stories unfold. Catalogue of contents.

Ethics 40
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Kpop Lessons: Handling Defamation Through Public Relations

Waxing UnLyrical

Earlier this year, Korean netizens questioned the academic credentials of musician Tablo , pen name Daniel Armand Lee, who graduated from Stanford University in 2002. Garner support Tablo granted interviews to both the JoongAng Daily and the KBS network , who were sympathetic to his situation. Why not book me for a speaking gig ?

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Engaging (and grilling) the social side of James Grunig

PR Conversations

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. Many entered the profession because of their craft skills, such as writing or editing, and that is what they continue to do.