Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. Guest posting gets personal.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Sword and the Script

MARCH 22, 2016

Lucy Siegel of Bridge Global Strategies, a NY-based PR firm, recently published the results of a billing survey given to roughly 24 boutique PR firms with revenues of $3 million or less. The most profitable firms raise their rates each year, and the firms with less than $3 million in revenues are the least likely to raise rates.

Survey 60

Survey System Trends Small Business 60

MaccaPR

AUGUST 26, 2015

You’re scrolling through Facebook and your past posts - with images recalling a five-year-old inside joke, best friend’s wedding, or favorite family vacation at the lake - spark memories that come flooding back like it was yesterday. Your brand can share storytelling moments from its company history with your key stakeholders, too.

Corporate 48

Corporate Examples Storytelling Brand 48

Sword and the Script

DECEMBER 26, 2023

Against that backdrop, I’ve organized this year’s prediction roundup into the following categories: Predictions that have little or nothing to do with AI; Predictions that express caution about AI; Predictions that are enthusiastic about AI; Predictions from PR software executives; and One prediction from ChatGPT.

Writing 190

Writing Communications Marketing B2B 190

Communications Conversations

MAY 3, 2016

Each year, I give recent grads the floor here and showcase some of the best PR students across the country. A few reasons: 1) I believe in giving back and helping students along–just like so many helped me out as I began my career, 2) It’s an extension of my work on the Winona State Alumni Board, and 3) These kids are incredible!

Sports 0

Sports Leadership Internal International 0

ZudePR

DECEMBER 30, 2016

Towards the end of 2015, I was feeling distracted. You have to be the best at what you do because people are no longer limited by geography as to who they choose to hire. You have to be the best at what you do because people are no longer limited by geography as to who they choose to hire. Here are my top 10. Sign Up Now. #1:

Writing 84

Writing Google Meeting Airlines 84

PR 20/20

SEPTEMBER 21, 2017

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. More specifically, can we use machines to write blog posts at scale?”. These are the questions we sought to answer in spring 2015 when I launched an internal initiative named Project Copyscale at my content marketing agency, PR 20/20.

Marketing 53

Marketing Software eBook Technology 53