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Does Your Pitch Pass the 5-Second Skim Test?

PRSay

As any good real estate agent knows, location is everything. Location is just as important in PR pitches. Overall, it takes about 5 seconds to skim a pitch. Let’s look at the most valuable slices of real estate in your email pitch: Your subject line should grab attention in a crowded and boring inbox.

Pitching 162
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What to Pitch the Media in Spring

PR for Anyone

Although it’s still cold where I am, NOW is the time to start pitching the media all of your spring ideas. What I pitched was that the number one search on Google right now is “how to clean…” People are searching for “cleaning tips” and I’m going to provide it. It’s the start of spring.

Pitching 130
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Public Relations Strategy to Pitch the Media Today

PR for Anyone

Are you looking for strategies to pitch the media today? Are you a real estate agent who can talk about how this helps people qualify for a higher mortgage? If you are an insurance agent, this is a great time to pitch a story about this. Check out the new laws in your state and see what you can pitch to the media TODAY.

Pitching 130
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Importance of PR in Today's Uncertain World

PR for Anyone

Kate Rogers of MSNBC posted a tweet that said: Finding the amount of PR pitches coming in that are not related to the stock market, economy, Covid-19, etc. As a speaker and trainer, with almost all events and conferences cancelled for the foreseeable future, I’m going back to virtual training and webinars. really shocking.

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Land Media Using a Non-Profit

PR for Anyone

I have a former client who is a real estate agent. She has gotten quite a bit of media related to her walk but it also mentions her as a real estate agent. So think about that with the nonprofit that you’re involved in and how to pitch the media related to that and start attracting your ideal clients and customers.

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How to Create a Brand on Social Media ABC10

PR for Anyone

How to Be on TV Shows: Pitching a story that is both relevant and valuable to the show’s audience is a a great way to land the media. Using your expertise around a story that will provide value to the audience will give you an edge when pitching to the media. Free PR Interview Transcript. Welcome to the show, Jeff.

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When a Client Turns Down That Juicy Media Interview…

Rock the Status Quo

Busting our humps day after day to pitch creative stories that go nowhere, then madly celebrating ( even if it’s in the privacy of our own office ) when we finally land one. ” Even “My lawyer won’t let me talk about it [ said after they approved your pitch and the reporter was hooked on the idea ].”