Campus Media 101: What You Need to Know to Reach Student Journalists and Their Audiences
Beyond PR
JUNE 30, 2016
Rather than focusing solely on social media and mobile, as brands tend to do when considering younger markets, you can target 18- to 22-year-olds at student-run media organizations on college campuses. The college newspaper. The university radio or TV station. Campus Newspapers: The Digital Revolution Is (Also) Here.
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