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Tips to Set up a Video Interview from Home

5W PR

Thanks to work-from-home mandates, closures, and quarantines, almost all on-camera interviews with media are being conducted via skype or video conference. While this may be the new norm for a while, there’s the possibility that video interviews become a go-to option beyond the COVID-19 pandemic.

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Five Quick and Easy Ways to Show #PR Thanks

Deirdre Breakenridge

Even just a little time each week to share thoughts with a student via Twitter or to schedule a Skype “coffee” chat is a fantastic way to show thanks. I look forward to the PRSA International Conference every year for so many reasons. For example, new books on PR, social media, strategic planning, influencers, etc.,

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How to film thought leadership when you’re stuck indoors

Prohibition

Whether it’s an internal message from a senior leader to employees or a video for social media explaining your company’s response to the current situation, there’s lots of reasons why you might need to film someone in your company talking to camera over the next few weeks.

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Optimize: a Discussion with Lee Odden [Video]

Waxing UnLyrical

Ever since I met Lee at the 2008 PRSA International Conference, I’ve been blown away by not just how smart he is, but how kind and generous he is with his time and expertise. And, ideally, start to do it better and better. A few months ago, Lee took the time out of his hectic schedule to chat with me about the book.

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How People Made 2010 What It Was

Waxing UnLyrical

Connections that began in social media turned into real-life friendships. Thanks to Skype, I kept my phone bill down, and was able to talk regularly not just with my family but with friends all around the world as well. In a bit of a reminiscing mood, these were the highlights of 2010 for me. I turned 40. And I liked it.

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The PR Pro’s Guide to Podcasting

Cision

Will you have an interview format or a monologue format? Interview style podcasts allow you to rotate guests on your show, including internal thought leaders or well-respected industry analysts. An interview format gives listeners a break from one voice. Pick a format. Turner suggests avoiding a monologue format.

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8 Great Linked Tactics for Communicators

PRSay

If I can get a conversation going with a provocative question on the right subReddit a day before the interview, I can drive more attention to my thought leader. Posting substantive comments with a link to the interview on the subReddit afterward will also drive engagement, traffic back to the site and reach.