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Ahead of the Academy Awards, Marketing Wisdom From the ‘Barbie’ Blockbuster

PRSay

For example, Barbie’s initial interviews with Margot Robbie, Ryan Gosling and Greta Gerwig revealed little about what the movie was about while galvanizing its intergenerational audience. Travel media reported on hotels decorated in the style of Barbie. Art magazines covered the film’s colors and set design.

Film 129
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Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer

PRSay

That left me alone managing the press, doing 40 to 50 interviews a day, with six or seven satellite trucks here, and writing news releases. I work in Yosemite Valley, so I stayed in a hotel room at Yosemite Lodge. We always attract a lot of local, regional, national and international press. We have a huge workload.

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MAXIM BEHAR FOR 7/8 TV: SEYCHELLES' NATURE ATTRACTS PEOPLE FROM ALL OVER THE WORLD

Maxim Behar

At one point I realized that to represent a country, you need 3 things to write about it - the cuisine, the people, and the nature. There is no local cuisine because there are no locals, we will talk about it later, I will tell you where they came from. You can't make anything, not a hotel, not a bar, not anything.

Hotels 52
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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

A family staying at the Ritz-Carlton on Amelia Island, Florida, experienced the hotel’s customer service when their son’s beloved stuffed giraffe, Joshie, was accidentally left behind. Write a white paper or research report on a topic related to your industry. Ritz-Carlton. Suggested Reading Michelli, J.

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My recent interview with Vuelio

Norton's Notes

This is an interview I did with the guys at Vuelio for their Blogger Spotlight section after I was kindly listed in their top ten PR bloggers for the third year running. Can you tell us a little bit about yourself and what made you start writing your blog? News in 2017 is hyper local. What has been your blogging highlight?

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Maxim Behar for the studio of Radio Focus presented his new book "Seychelles recipes and more about “Paradise on Earth"

Maxim Behar

If you're good at working with different platforms that provide a range of different options, both cheaper and more expensive, for airplane tickets, hotels, different houses, I think you can have a ten-day, two-week vacation in Seychelles on a pretty good budget. It's all about good planning and good interest.

Radio 52
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The Ethics of Press Trips, Reviews and Affiliate Links – Scott Tharler

Ethical Voices

We met when I was writing for Forbes and Fatherly, which is what I’m doing now. I feel like I have a pretty good sense of writing for either a marketing or an editorial audience. I went on the trip, and it turned out that I wasn’t able to write for them at the place that I was at the time. I felt really bad.

Ethics 82