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How to Write a PR Case Study: A Comprehensive Guide

Remote PR Jobs

Dive into our comprehensive guide on how to write compelling public relations case studies that resonate with your audience and drive results. Seamless transitions between sections ensure a compelling storytelling experience. Start writing your next standout case study today! Ready to elevate your PR game?

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The Battle for Trust: 18 Comms, PR and B2B Marketing Stats Summarizing 2022

Sword and the Script

Every year I read and write about dozens of reports on B2B marketing and PR. 13% say not following brand guidelines. Some 70% reported video has a greater impact “over other content formats such as infographics, e-books and white papers” in raising awareness of a business problem. Effective storytelling improves valuations.

B2B 122
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45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

It’s worth pointing out, that even while these statistics were published in 2020, many will have utility as benchmarks and best practice guidelines for years to come. Think about how much work that is – if you as a PR professional had to write 10 press releases or 10 blog posts per week. Source: What Does “Storytelling” Mean to You? ).

Survey 178
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7 PR Blogs You Should Be Following

Critical Mention

Our top picks: If you’re looking for ways to boost your content strategy, this blog post is for you: Creating a Video Storytelling Strategy That Gets Results. Set the following guidelines to your PR contracts to ensure your organization is set for success: PR Contracts Should Include These 3 Clauses to Ensure You Get Paid.

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Transform Your Brand Into an Icon with Visual Consistency

Beyond PR

When producing infographics, photography and video for content marketing or company news, a consistent look and feel is just as important as it is in your logo. Be deliberate with how you present your brand across communication channels by developing guidelines for the fonts, colors, taglines and other assets you use in your storytelling.

Brand 40
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State of Healthcare Content Marketing: 5 Trends Transforming the Industry

Contently - Strategy

Since great storytelling thrives on specifics, other brands had a new opportunity to create timely content. But work with a medical expert who can fact-check and reality-check what you’re writing,” O’Connor said. As the saying goes, write what you know. Once the coronavirus hit, that all changed.

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State of Healthcare Content Marketing: 5 Trends Transforming the Industry

Contently - Strategy

Since great storytelling thrives on specifics, other brands had a new opportunity to create timely content. But work with a medical expert who can fact-check and reality-check what you’re writing,” O’Connor said. As the saying goes, write what you know. Once the coronavirus hit, that all changed.