Business Wire

OCTOBER 6, 2023

Latino media outlets have become a mainstay in the United States, providing news, entertainment, and cultural programming tailored specifically for Spanish-speaking audiences. Learn key findings about Latino media, the audiences they reach, and how to build relationships with both.

Blogging 343

Blogging Media How To Education 343

5W PR

OCTOBER 6, 2023

In the dynamic landscape of modern business, success hinges on the ability to connect with customers and deliver products that meet their needs. Customer feedback has emerged as a valuable resource for guiding product development and shaping public relations strategies. The integration of consumer insights not only drives innovation but also strengthens brand loyalty, fosters customer engagement, and establishes a competitive edge.

Consumer 88

Consumer Strategy Case Study Survey 88

HMA Public Relations

OCTOBER 6, 2023

Your small businesses can benefit from marketing plans and strategies. Discover how earned media, email marketing and more can help generate small business growth and meet goals in this blog post from Rayna Burgett.

Small Business 86

Small Business Strategy Marketing Meeting 86

Institute for Public Relations

OCTOBER 6, 2023

Generative AI tools like ChatGPT and Claude AI have caused a flutter of cautious optimism amongst communications professionals. Could the days of drafting tedious copy, counting clips and performing media analysis be over? The prospect of each PR pro having a robot underling is a tempting one.

Communications 75

Communications How To Analysis Tools 75

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Mediagraphix PR

OCTOBER 6, 2023

Being a start-up in this competitive market can be both daunting and exhilarating. When starting out, it becomes imperative to utilize the right communication channels, to cultivate stronger relationships, maximize exposure, and stand out in a highly competitive market. And, all these functions can be effectively streamlined by a PR agency. With increased funding, a… The post Why Startups Should Invest in Public Relations When They Raise Funding appeared first on MediagraphixPR.

Publicity 52

Publicity Agency Marketing Communications 52

Mediagraphix PR

OCTOBER 6, 2023

Being a start-up in this competitive market can be both daunting and exhilarating. When starting out, it becomes imperative to utilize the right communication channels, to cultivate stronger relationships, maximize exposure, and stand out in a highly competitive market. And, all these functions can be effectively streamlined by a PR agency. With increased funding, a… The post Why Startups Should Invest in Public Relations When They Raise Funding appeared first on MediagraphixPR.

Publicity 52

Publicity Agency Marketing Communications 52

Institute for Public Relations

OCTOBER 6, 2023

This summary is provided by the IPR Organizational Communication Research Center Dr. Simon Sauter and Dr. Marc Jungblut examined how public stances taken by CEOs impact perceptions of corporate reputation. An online survey of 330 participants was conducted in German from May 2021 to June 2021. Key findings include: 1.) Participants who opposed the CEO’s … Continue reading What Happens When a CEO Takes a Public Socio-Political Stance?

Publicity 64

Publicity Reputation Survey Corporate 64

Institute for Public Relations

OCTOBER 6, 2023

IPR is featuring research throughout October in support of National Disability Employment Awareness Month (NDEAM). Business Disability Forum and Open Inclusion researched the experiences and preferences of consumers with disabilities. A survey of 1,001 adults in Great Britain was conducted from Nov. 26 – Dec. 5, 2021.

Consumer 52

Consumer Company Survey Industry 52

Institute for Public Relations

OCTOBER 6, 2023

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Healthcare 52

Healthcare Leadership Communications 52

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

Institute for Public Relations

OCTOBER 6, 2023

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Corporate 52

Corporate Brand Branding Consumer 52

Institute for Public Relations

OCTOBER 6, 2023

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Measurement 40

Measurement Social Media Analysis Media 40