Case Study Pitching Print Television 
PR for Anyone
JUNE 30, 2021
PITCH IDEAS. You need to be pitching national publications NOW for stories that will go to print in October. If you want a little head start on what the magazine might already be covering which instantly makes your pitch a warm pitch because you know they are covering that topic, check out editorial calendars.
PR for Anyone
MAY 26, 2022
Media does give you authority and makes you more credible but it won’t necessarily get you instant sales the minute you appear on television or in a print interview. I got a $10,000 client from being on television. Take the time to build out that process. So, just landing in the media will not instantly generate sales.
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PR for Anyone
JANUARY 20, 2022
Here is a video I did on speaking in sound bites that might be helpful to come up with ones for you and your specific topic: Your interview is not a sales pitch. These are nuggets of information you provide in a succinct manner getting your message across quickly and easily. Media is editorial content unless you are paying for advertising.
ImPRessions - Crenshaw Communications
NOVEMBER 6, 2018
Crenshaw client Robert Glazer of Acceleration Partners penned one of the first in-depth books about performance marketing , which led to a national television appearance, podcast guest ops, and keynotes at marketing conferences. And being a best-selling author can’t hurt when pitching bylines or features to the media.
Stephen Waddington
DECEMBER 5, 2018
In this article I explore how smart public relations practitioners are putting search at the heart of their campaigns and seeking followed links from the media sites they pitch. Transatlantic television became possible. At the same time, the ability to print fast and cheaply bought about a concurrent revolution.
Sword and the Script
NOVEMBER 29, 2016
It was a good pitch. After several unsuccessful attempts, I re-worked my pitch into a blog post and published it on the company blog. This new trend some were calling content marketing had the hallmarks of a soft and subtle pitch. In broadcast television, you had three choices – ABC, CBS or NBC. The same is true in print.
ReimaginePR
MAY 23, 2016
But the problem is that this conventional rhetoric isn’t just limited to late-night television commercials. I’m finding it in everything from print advertisements to Facebook ads and almost everything else in between. Have you ever listened to a sales pitch and thought, Geez! Click Here. When is this guy going to take a break?
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