Remove Branding Remove Customer Service Remove Measurement Remove Reddit
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What I learned from Buffer’s 2019 State of Social Report

Communications Conversations

Here are 7 things I learned from the report: 1: Marketers need to get smarter about measuring success on IG stories. In fact, I see quite the opposite: continued opportunity for brands–especially on platforms like LinkedIn (for sure) and Instagram. When you look at this chart, what do you see? Here’s what’s confusing.

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The Most Recommended PR Tech Vendors [PR Tech Sum]

Sword and the Script

And it seems brands are rushing to weigh in. Brands are deeply saddened ,” as Edward Nevraumont wrote. “As As much as we personify brands, we need to remember that they cannot feel anything.” The company also says it has doubled “the amount of content from Reddit” for media monitoring. But I did watch, listen and read.

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A Look at the Media Monitoring Tool Truescope is Bringing to the U.S. [PR Tech Briefing]

Sword and the Script

In terms of social media monitoring, the company checks off the important boxes: Twitter, Facebook, Instagram, Reddit, TikTok, YouTube and forums. Further, Truescope seems to be able to access the processing power without jacking up the cost for customers. There are a few ways product is technically different: Real-time.

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