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A Beginner’s Guide to Digital Media

5W PR

Understanding the digital world From blog posts and ebooks to social media and online news, the written word reigns supreme in conveying information and sparking conversations. Podcasts, music streaming, and audiobooks transport people to sonic landscapes, weaving emotions and narratives through the magic of sound.

Media 78
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Storytelling, Community and Purpose: Finding Balance Within the Tech Industry

The Hoffman Agency

From songwriting on my back porch as a kid to telling my little sister improvised tales of castles and princesses before bed, I have always been a storyteller. I would spend hours writing fictional narratives in my room, transporting to the imaginary worlds I was creating. At Hoffman, I’m finding my purpose.

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How to Tap Into Culture for Travel PR Strategies

5W PR

Tapping into culture for travel PR strategies requires a thoughtful approach that combines authenticity, storytelling, and engagement to create memorable and immersive travel experiences. Storytelling Authentic storytelling is the cornerstone of successful travel PR campaigns.

Travel 78
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Navigating the Travel Landscape: 2024 Trends and Transformations

Burrelles Fresh Ideas

In 2024, conscious consumerism continues to drive demand for eco-friendly accommodations, carbon-neutral transportation, and responsible tourism experiences. In the realm of travel, where experiences reign supreme, compelling narratives have the power to transport audiences to distant locales, evoke curiosity, and ignite a sense of adventure.

Travel 92
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Pirates, Data and Storytelling

The Hoffman Agency

So, if Emilio never travelled, how could he write stories so compelling and descriptions so true it transported you right into faraway lands? As a storyteller, I feel compelled to know data — maybe not at the level of a NASA analyst, but enough to understand what secrets the numbers are trying to tell me.

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Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

Budget-conscious tourists are stretching dollars and cutting budgets where they can, be it spending less on meals or finding cheaper transportation both to their destination and once they arrive. This can include articles, how to start travel blog posts, videos, and social media campaigns.

Travel 40
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20 Insightful PR and Marketing Predictions for 2018

Sword and the Script

Fittingly, I asked a whole bunch of folks for predictions to include in a blog post here (if you want to be invited next year, you can sign up here ). Continued drive toward niche content and blogs, such as cybersecurity for the hospitality industry, or regulatory law for marijuana growers. Rich Young | Student Transportation Inc.

Marketing 109