the-pros-and-cons-of-using-a-press-release-distribution-service Blog Related Topics 
ImPRessions - Crenshaw Communications
FEBRUARY 4, 2021
In the PR world, press releases are our bread and butter. However, in the age of the 24/7 digital news cycle, the role of the press release is up for debate — and some consider them obsolete. But a press release is only as good as its distribution. What is newswire distribution?
Sword and the Script
JANUARY 3, 2023
I used this feature liberally, but in every instance, the second answer was nearly identical to the first one. I used this feature liberally, but in every instance, the second answer was nearly identical to the first one. I’ve added them where I think they might be useful for readers. What is public relations?
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Rock the Status Quo
FEBRUARY 17, 2016
I’m not a big believer in wire service for local news, but I’m always looking for new ways to get a press release on Google News, Bing and Yahoo, so I tested out a new wire service yesterday. It wasn’t expensive – just $49 for distribution. What is wire service fraud?
Rock the Status Quo
FEBRUARY 17, 2016
I’m not a big believer in wire service for local news, but I’m always looking for new ways to get a press release on Google News, Bing and Yahoo, so I tested out a new wire service yesterday. It wasn’t expensive – just $49 for distribution. What is wire service fraud?
Beyond PR
MARCH 8, 2017
There are many advantages to timing new product or service announcements around trade shows. For one, getting the media attention is easier since the press are already looking for big announcements coming out of the show. PRO Tip: If you are announcing a new product or service before the show, create excitement to see it at the event.
Sword and the Script
OCTOBER 22, 2019
The consulting and tech analyst firm polled 340 marketing executives across the US and UK for its study. As organic reach on social platforms plummets to zero, and confidence in influencer marketing is challenged, paid media presents more pros than cons for CMOs,” according to Gartner analyst Ewan McIntyre. “As The CMO Survey.
PR Fuel
MARCH 17, 2020
PR involves using influencers, journalists, and social media to get in touch with people who would be interested in your business. Its goal is to shine a positive light on your business and the products and services you offer. Focusing Attention on Your Business: Understanding the Pros and Cons of Different Strategies.
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