Shift Communications

MAY 10, 2022

By Lisa Zanchi, Director, Digital Marketing. Brands today are built on social, but social media marketing has never been more cut-throat. In our new blog series, we talk what’s working (and not) across key social channels. TikTok marketing strategy. They also need paid amplification. With an average session of 10.85

Pinterest 78

Pinterest YouTube Social Media Trends 78

PRSay

MAY 23, 2018

Whether the pressure is coming directly from your client or from your client’s boss, the sad truth remains: Company leaders are blinded by readership numbers when they should be thinking about their particular audience. How do you steer your client in another direction, one with more influence and more impactful reach?

Media Relations 117

Media Relations Publicity Media Blogging 117

PR 20/20

JUNE 26, 2018

At a marketing agency, no day is like the day before. At PR 20/20, we work with clients across industries—from manufacturing and distribution, to healthcare, insurance, finance, real estate, technology and more. So how do marketers learn the ins and outs of multiple industries? Welcome to agency life.

Industry 58

Industry Insurance Insurance Resources 58

NewsWhip

JUNE 10, 2021

Where did you come from to come to this position, I guess? When I say real time, I mean seconds and minutes, not real time in days and weeks, and just preparing for what comes our way. JUNE 4, 2021 | 11:30am EST / 4:30pm GMT. Building a framework for reputation management: Christopher Rivera @ Samsung. Watch webinar. Read transcript.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Buzzstream

FEBRUARY 3, 2021

Driving engagement from your target audience. One of the key aims of outreach is to build links to your client’s website from a range of online news publications. I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Boosting business leads, conversion rates and sales.

Digital PR 170

Digital PR Industry Strategy Film 170

PR 20/20

NOVEMBER 29, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. Now, keep in mind, this study is not specific to marketing, so the Pioneers percentage would be significantly less if only applied to our industry.

Marketing 47

Marketing Technology Training Privacy 47

PR 20/20

SEPTEMBER 21, 2017

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. More specifically, can we use machines to write blog posts at scale?”. It was only a matter of time. What Is Artificial Intelligence?

Marketing 53

Marketing Software eBook Technology 53