Newsfile

MAY 11, 2023

Examples: The Walt Disney Company Reinforces Its Commitment to Use Its Broad Global Reach and Unique Platforms to Promote Social Responsibility City of Fort Worth partners with Cisco to promote digital inclusion in underserved neighborhoods New Benevity Report Finds DEI Initiatives Remain Top Priority for Employees 5.

Writing 52

Writing Energy Training Education 52

Mindful Marketing

JUNE 15, 2015

AMI also facilitates agency owner peer networks for small to mid sized agencies (advertising, digital, marketing, media and PR) so they can increase their AGI by at least 25% to attract better clients and employees and, best of all, exceed the agency owner’s life/financial goals. So that’s how we approach storytelling in our work as well.

Interviews 50

Interviews Marketing Financial Insurance 50

Communications Conversations

OCTOBER 13, 2015

Great, model employee. Employee engagement? ” What community relations folks really want (from a marketing metrics perspective) is: More traffic to key volunteer pages on the corporate site asking employees to volunteer. Of course, you’d have to set up guidelines and parameters with the employees. Good story.

Corporate 60

Corporate Creativity Employee Instagram 60

Solo PR Pro

APRIL 23, 2019

Hugh McStravick, vice president of client and community relations for PNC , shared that while they are one of the largest banks in the United States, they still take a hyperlocal approach, focusing on creating partnerships that also help PNC achieve their business objectives.

Community 45

Community Publicity Construction Television 45

Sword and the Script

DECEMBER 20, 2022

The organizations who take their ESG, DEI, and social impact strategies seriously will be the ones who are unafraid to show their progress, no matter how big or small it may be, with a combination of visual and written storytelling. Brad Marley , Yelram Media Chief Storyteller, Yelram Media. Relentless focus on the customer .

Marketing 187

Marketing Content Marketing Data Social Media 187

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content.

Writing 190

Writing Communications Marketing B2B 190

Stephen Waddington

MARCH 15, 2021

Certainly ask yourself the five questions in my presentation and look within your ranks of employees to see if there is a suitably qualified Black or Asian person ready to be promoted that has been overlooked because “they don’t fit” the usual profile of leadership (essentially being White and sharing your thoughts and behaviours).

Google 119

Google Data Government Social Media 119

Sword and the Script

DECEMBER 10, 2019

“Content marketing will revolve more around individuals and storytelling components. 27) Executives and employees as the way through the clutter. Companies will begin to invest in their executive and key employee brands on LinkedIn as the platform prioritizes individuals’ content over Company Page content.

Marketing 99

Marketing Content Marketing Advertising Advertising 99

Sword and the Script

DECEMBER 12, 2017

Also see: PR and Storytelling; Off Script #7: Lou Hoffman. This means re-engineering the marketing organization to build systems for content marketing , empowering employees to produce content, and streamlining the process from creation to distribution. January 2016: 11 Shrewd PR and Marketing Predictions You Can Bank On.

Marketing 101

Marketing Content Marketing Crisis Management Data 101

Sword and the Script

DECEMBER 11, 2018

In an era of ‘fake news,’ is more important than ever for organizations to be honest and transparent in direct everyday communications with employees, investors, customers, and communities, whether that communication is person to person, through social and PR content, or with traditional media.”. – Colleen Martell | Martell Communications.

Social Media 90

Social Media Marketing Media Creativity 90

Sword and the Script

AUGUST 2, 2016

I also believe working through military policies and regulations helps me understand and anticipate the compliance and regulatory requirements of the banking, legal and healthcare industries. That’s why both PR and advertising need strong storytellers and clever marketers.”. Content is content. But again, it’s about balance.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

Sword and the Script

DECEMBER 15, 2020

Podcasts are great for the delivery of credible information and analysis, and storytelling. Every employee needs media training. As a result, employees at different levels, automatically and without any pretension, became spokespeople. Creative employee communications. Justin Goldstein | Press Record Communications.

Marketing 167

Marketing Employee Content Marketing Training 167