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5 Ways Your Company Can Make a Social Impact Today

PRSay

Inspired by the outcome of the initial virtual 5K, I volunteered with community members to launch the #WeAreWeston 5K in support of our local food bank. A local graphic designer donated time and expertise to create the logo used for the 5K promotion and the T-shirt. Our neighbors collectively donated $2,000. Custom Ink.

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Reputation Is Critical

Reputation Us

Bob’s Red Mill and Les Schwab ranked highest as local, reputable companies. Companies listed in the survey included those in the apparel, automotive, banking, food, health care and technology industries. Columbia Sportswear, Tillamook Creamery and Umpqua Bank also ranked favorably. More information is available at ReputationUs.com.

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Reputation Is Critical: New Study Reveals 93% of Consumers Believe a Strong Reputation is Paramount When Making Purchases, Investing and Accepting Employment

Reputation Us

Companies listed in the survey included those in the apparel, automotive, banking, food, health care and technology industries. Large local companies performed well on specific elements, including Intel’s best reputational quality in hiring the most talented people, while Nike’s leaders are well-known and admired. About DHM Research.

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When to Ask for a Media Retraction and When to Bite Your Tongue

Polaris

dpms is a local London business that sells branded apparel, jewelry and products by local artisans. The win inspired Metro News , a local tabloid, to profile dpms in a feature story. They’re the foundation of any professional interview and help ensure consistency in your communications.

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New trend: Companies making product design trends based on Instagram

Communications Conversations

Locally, right here in Minneapolis, Hi-Lo Diner is rumored to have made key decisions on the decor and appearance of their restaurant based on how people would photograph their food on Instagram (and their retro sign outside). What I did see was virtually everybody on the internet talking about the drink and photographing it last week.

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What to do when PR Pros accidentally spread misinformation – Kelsey Bohl

Ethical Voices

Joining me on this week’s episode of EthicalVoices is Kelsey Bohl , the Senior Manager of Corporate Communications Press Office at Walmart. I went to LSU for college and have a degree in textiles, apparel, and merchandising from LSU. That was my first exposure into the communications world.

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Why a “One Size Fits All” Approach to Public Relations Doesn’t Work

Shift Communications

For example, if you work for an apparel company looking to drive holiday sales, you’ll use angles around the best gifts for the fashion-lovers on your shopping list, and include why your clothing/shoes/accessories are new and better this season. Consider who your target audiences are, and what will resonate with them. Measuring if it Matters.