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How to Attract Gen Z Consumers to your Wine Brand

5W PR

Authenticity Gen Z consumers value authenticity and transparency in the brands they consume. Sustainability Sustainability is an essential factor when marketing to Gen Z consumers, who are more concerned about the environment and sustainability practices. Wine brands can appeal to Gen Z consumers by supporting social causes.

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Behind the Headlines With Lynda Fernandez

Cision

Technologies and platforms come and go, but one thing remains constant: the relationships you make. In this interview, Lynda discusses how technology has transformed PR, why the press release is not dead and the strategies brands should adopt to improve their campaigns. But technology does facilitate communication and branding.

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How to Contact Reporters For Your Digital PR Campaigns

Buzzstream

This search has uncovered publications, which we can use to search the site for relevant journalists, as outlined in the next section. I’m searching for any profiles that include farming, agriculture, or agriculture and “reporter.” Finding websites and publications and then identifying journalists can be time-consuming.

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PR Rock Stars: Geosys’s Emily Negrin

Communications Conversations

I am the global director of communications and brand marketing at Geosys, a company which specializes in satellite remote sensing for agriculture. My role revolves around positioning Geosys as the industry leader in remote sensing for agriculture by serving as a trusted partner for our core market segments.

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How Does a PR Newswire for Journalists Benefit the World?

PR Fuel

Here are some of the categories you may want to choose to receive press releases about: Green technologies LGBTQ+ issues and events Broadcast industry Science and research Public health topics and news items Farming and agriculture Biotechnology Sports news for major and minor sports leagues Police, law enforcement, and crime.

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10 Million Reasons to Make AI Education Accessible for Marketers

PR 20/20

That same week, I was offered my first internship with a public relations agency in Cleveland, Ohio (my hometown). Think about how rapidly technology has evolved over the last two decades. This technological revolution is unstoppable. AI-powered) technologies, and apply them to your business and career.

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Examining the (weird) science of communication presentations

PR Conversations

Innovation in any area—whether it is pure science, science communications, marketing, or public relations—does not simply spring out of the ether or get passed down to us on a stone tablet. Ethics experts in science or public relations have many interchangeable ideas and see the “public” through different lenses.