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How To Set Expectations In Public Relations

ImPRessions - Crenshaw Communications

On the agency side, it’s sometimes because the team overpromises in their eagerness to win a new client. Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. Some of the pressure we encounter in PR is preventable, however.

Publicity 334
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Seven ideologies of public relations

Stephen Waddington

Understanding different public relations ideologies helps frame an organisation’s approach to practice and the management of its relationship with its stakeholders and the societal or public construct in which it operates. Organisations is used throughout this blog post as a catch all phrase for charitable, corporate, public sector entities.

Publicity 112
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Financial Stardumb?  Celebrities Endorsing Investments

Mindful Marketing

Jansen Hein , is the chief financial officer and chief operating officer at Illinois State Board of Investment (ISBI) where he actively manages all portfolio operations, business operations, and finance/accounting related functions and processes for ISBI, a $24B+ state pension asset investment agency.

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On Today’s Multi-Agency Wikipedia Statement

Where the Fishermen Ain't

Last February, William Beutler , principal of Beutler Ink and publisher of The Wikipedian , convened a meeting of digital leaders from multiple agencies, as well as notable Wikipedia volunteers. Edelman , "On Today’s Multi-Agency Wikipedia Statement". Ogilvy , "A Multi-Agency Commitment to Bridging the Gap with Wikipedia".

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How to Build Trust Ethically and Effectively – Roy Reid

Ethical Voices

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

Ethics 77
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Fiduciary duties and group loyalty – A Company v X and others

Practical Law Construction

The claimant was the developer of a petrochemical plant (the project) and entered into agreements in respect of the project including: Two agreements with the third party for engineering, procurement and construction and management services (EPCM contracts). Two agreements with a contractor for the construction of facilities.

Groups 52
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PRoust Questionnaire: José Manuel Velasco

PR Conversations

One can’t get more miserable than being forced to incorporate lies (or at least partial truths) as part of a supposedly transparent and ethical speech. What do you regard as the lowest depth of misery in PR? What qualities do you most admire in a PR practitioner? I don’t think there will be an end…I will simply be forgotten.