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Letter from Middlesbrough: 13 lessons from Mary Meeker’s 2019 report

Stephen Waddington

The internet ad market #3 Mobile and telly ad and viewing parity The time spent on media versus advertising revenue is in sync for desktop (18% vs 18%), TV (33%) and mobile (34%). 4 Auto advertising The use of programmatic ad buying has grown from 10% of digital display advertising revenue in 2012 to 62% in 2018. . #6

Report 81
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Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

Budget-conscious tourists are stretching dollars and cutting budgets where they can, be it spending less on meals or finding cheaper transportation both to their destination and once they arrive. But other less-traveled-to areas within the industry can still benefit from spending on PR, marketing communications and advertising.

Travel 40
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What is PR? 141 PR and Comms Pros Explain What They Do for a Living

Sword and the Script

22) “I am a storyteller and I look out for people.”. 63) “I am a storyteller.”. I also tell audiences all the great political wins my organization has across the US at the federal, state and local levels.”. 67) “I’m a storyteller.”. 115) “Advertising.”. 115) “Advertising.”. 12) “Write for businesses.”.

Employee 148
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#20: Building the bridge between infrastructure and data-driven media intelligence

NewsWhip

In this session, we will hear from the Chief Innovation Officer at Kivvit, Zach Silber, who built an award-winning insights team advising clients spanning the energy, utilities, natural resources, and transportation sectors. ?Zach It’s local, because it literally becomes part of the world around you. Talking Points.

Data 78